Meta Ads Specialist

Be Part of a Mission-Driven Team At Foundry for Good, we don’t just build businesses—we build businesses that do good. Across our family of brands, we support nonprofits, trade associations, and mission-driven organizations with innovative software, impactful marketing strategies, and tools that empower positive change. Here’s why you’ll love working with us: Stability & Growth : We’re 100% self-funded, with no outside investors or debt, meaning long-term stability and thoughtful growth. People-First Culture : Our 95%+ employee retention rate reflects our commitment to competitive pay, respect, and career development. Global Collaboration : Work with talented team members in the US and the Philippines who share your drive for excellence and impact. Mission-Focused Work : Every role here supports organizations making the world a better place. If you’re ready to grow your career while making a difference, we’d love to hear from you! Watch Our "Meet the Team" Video ROLE We are seeking a results-driven and analytical Meta Ads Specialist to support Getting Attention’s digital marketing efforts through strategic paid social campaigns. This part-time role focuses on planning, launching, and optimizing Meta advertising campaigns that help nonprofit organizations increase visibility, drive conversions, and grow their impact. As the service expands, this position has the potential to scale into a full-time opportunity. RESPONSIBILITIES Develop, launch, and manage Meta advertising campaigns across Facebook and Instagram Monitor campaign performance and optimize targeting, creative, bidding strategies, and budgets to maximize results Conduct audience research and build targeted campaigns aligned with client goals Analyze campaign data and prepare performance reports with actionable recommendations Collaborate with internal teams to align ad strategies with broader marketing and fundraising objectives Support the creation and testing of ad copy, creative assets, and landing page recommendations Stay informed on Meta platform updates, advertising best practices, and industry trends Contribute to the refinement and growth of Getting Attention’s paid advertising services for nonprofit clients SETUP This is a work-from-home setup Target of 42.5 billable hours per week Works during US EST business hours REQUIREMENTS Based in the Philippines with consistent availability for a long-term role 2+ years of experience managing and optimizing Meta advertising campaigns Strong understanding of Facebook Ads Manager, Meta Business Suite, and campaign performance analysis Experience developing paid social strategies that drive measurable results, including lead generation, conversions, and audience growth Ability to analyze campaign data and translate insights into actionable recommendations Experience managing advertising budgets and optimizing spend for maximum return on investment Familiarity with audience targeting, retargeting, A/B testing, and conversion tracking Experience supporting B2B, nonprofit, agency, or mission-driven organizations is a plus Strong attention to detail and commitment to maintaining campaign quality and accuracy Strong self-starter with an ownership mindset; comfortable making informed decisions within established guidelines, navigating ambiguity, and proactively identifying opportunities to improve processes and outcomes. ORG OVERVIEW Meet the Team We currently have 100 team members who live in the Philippines who have been fantastic team members and we’re excited to add new team members to this new role! There are a few traits unique to our business that individuals should consider before applying. You must love the idea of giving back to the community and nonprofits. There are thousands of jobs. If being involved in the success of nonprofits is something you’re truly passionate about, this could be a great role. You must be extremely comfortable with change. As a small growing company, decisions can be made over a weekend and fully implemented by early the next week. Whether that’s new systems, new processes, or new approaches, we look for individuals who can adapt and thrive. You must believe that the best contributors should get better rewards. As a company, we believe in paying people based on the value they generate at the business. You must be willing to disagree and commit. As a growing business, there will be lots of decisions that get made and changes that occur during your time at the company. Some of which you’ll agree with and some you won’t, we strongly believe that the best team members have the ability to disagree and commit (i.e., going with a decision after it has been made regardless of whether or not you agree). You must believe the status quo is unacceptable. As a growing company and as individuals, we believe the status quo is unacceptable. Everyone should be relentless in striving to be the best version of themselves and figure out ways to create more value at the company, enhance our client's results, and grow professionally. The question should always be “How can I be better” rather than “How can expectations be adjusted”. BENEFITS Paid vacation time 20 days accrued annually These paid days off each equate to 8.0 hours of billable time. Expect to use 5 of the days during the Christmas – New Year’s period. Paid sick time 5 sick days off annually Paid life leave* 15 days accrued annually. Once per year in December, you can cash out any accrued life leave time. Every 5 days your cash out is worth about $300. *Life Leave allows team members to use their holidays as it’s meant to be – a break – whilst knowing they’ve got the breathing space to tap into extra leave for the planned and unplanned life moments. Paid holidays You have 7 paid US holidays. Additional benefits Bereavement Policy Employee Giving Programs (Matching Gift Program, Volunteer Grant Program, etc)