Social Media Marketing Manager

We're Hiring: Social Media Marketing Manager

Join two of the fastest-growing companies in sports betting technology. Otter Odds is looking for a Social Media Marketing Manager to lead content creation, community growth, and brand awareness across our brands.

Location: Remote (Canada or United States)

Employment Type: Full-Time

About Us

Analog Software Inc. is the company behind Bookie Bandit, a rapidly growing sports betting automation platform that helps users save time and execute betting strategies more efficiently.

Otter Odds Data Limited is a sports betting data and odds comparison company focused on delivering industry-leading speed, accuracy, and user experience. Otter Odds is quickly becoming a leading destination for sports bettors, providing some of the fastest odds updates in the industry and a seamless experience for finding value across sportsbooks.

We are looking for a creative, driven, and highly motivated Social Media Marketing Manager to help grow both brands across multiple platforms.

Responsibilities

• Create and manage content across X, Instagram, TikTok, Facebook, Reddit, LinkedIn, and other relevant platforms
• Develop and execute social media strategies to increase brand awareness and user acquisition
• Plan, schedule, and publish content consistently
• Coordinate with our team to promote new product launches, updates, features, and partnerships
• Create engaging graphics, short-form videos, memes, educational content, and promotional campaigns
• Monitor trends within sports betting, technology, and social media to identify growth opportunities
• Track performance metrics and provide recommendations for improving engagement and conversions
• Assist with influencer, affiliate, and community marketing initiatives

Requirements

• Degree in Marketing, Communications, Business, Digital Media, or a related field, or equivalent professional experience
• Proven experience managing social media accounts for a business, brand, agency, or media company
• Strong understanding of modern social media platforms and content strategies
• Experience with Canva, Adobe Creative Suite, CapCut, or similar content creation tools
• Strong written communication skills
• Self-motivated and able to work independently in a remote environment
• Must be based in Canada or the United States

Preferred Qualifications

• Experience within sports betting, fantasy sports, gaming, fintech, or technology industries
• Experience running paid social advertising campaigns
• Basic graphic design and video editing skills
• Familiarity with analytics tools and performance reporting

Compensation

Starting at $40,000–$60,000 annually, depending on experience and qualifications

What We Offer

• Fully remote position
• Flexible working environment
• Opportunity to work with two fast-growing technology companies
• Direct impact on company growth and brand strategy
• A chance to help shape the future of sports betting technology
• Be apart of a Canadian startup with good vibes