Social Media & Content Management Specialist

We’re Hiring: Social Media & Content Management Specialist

Real Estate / Investment / Premium Brand Communication

OME Real Estate is looking for a Social Media & Content Management Specialist to manage our social media accounts for the Dubai and Türkiye real estate markets in a consistent, strategic, and professional way.

This is not a graphic design position.

We are not looking for a designer. We are looking for someone who will manage social media accounts, organize content publishing processes, follow the content calendar, write social media copy, coordinate with internal teams, and maintain the brand’s social media communication on a daily basis.

The ideal candidate should understand social media dynamics, be able to manage content calendars, organize publishing workflows, write captions and story texts, and be familiar with formats such as Reels, TikTok, YouTube Shorts, and LinkedIn.

Advanced written English is required.

• About the Role

In this role, you will be responsible for the daily content, publishing, and coordination processes of OME Real Estate and OME Real Marketing social media accounts.

Your main responsibility will be to ensure regular posting across social media channels, manage the content calendar, prepare social media copy, organize incoming content for publication, coordinate the content flow between teams, and maintain a consistent brand voice across all platforms.

You will not be expected to create graphic designs.

However, you will work closely with the design, video, marketing, and sales teams to make sure that each piece of content is published at the right time, with the right copy, in the right format.

• Key Responsibilities

Manage the content, publishing, and daily workflow of OME Real Estate and OME Real Marketing social media accounts.

Publish content regularly on Instagram, TikTok, YouTube Shorts, LinkedIn, and other relevant social media channels.

Create, update, and follow the content calendar.

Ensure that planned content is published on time and in the correct format.

Write captions, headlines, descriptions, hooks, and CTAs for Reels, short videos, carousels, stories, and LinkedIn posts.

Develop content ideas around Dubai and Türkiye real estate markets, investment opportunities, project launches, rental income, luxury lifestyle, buyer education, and market insights.

Prepare short hooks, opening lines, post descriptions, and publishing titles for video content.

Create story content, polls, Q&A formats, and engagement-focused social media ideas.

Organize content production, approval, revision, and publishing processes.

Coordinate the content flow between design, video, sales, and marketing teams.

Maintain a premium, trustworthy, clear, and professional brand tone across all social media platforms.

Review incoming content and prepare it for social media publishing.

Ensure that every post is published with the correct visual/video, caption, hashtag structure, and CTA.

Track basic performance after publishing, including reach, engagement, DMs, and lead-related results.

Follow social media trends and suggest content ideas that are suitable for the brand.

Turn customer questions, sales insights, and investor objections into social media content ideas.

Support community management by monitoring comments and messages and directing them to the relevant teams when needed.

Maintain regular reporting, content tracking, and archive systems for social media operations.

• Requirements

Advanced written English is required.

Minimum 3 years of experience in social media management, content management, digital marketing, content creation, or brand communication.

Strong understanding of Instagram, TikTok, YouTube Shorts, LinkedIn, and story formats.

Proven experience in social media account management, content scheduling, and content calendar execution.

Strong organizational skills and the ability to manage content workflows effectively.

Ability to coordinate between different teams and follow multiple tasks, channels, and content processes at the same time.

Strong copywriting skills for captions, stories, Reels descriptions, LinkedIn posts, hooks, and CTAs.

Graphic design skills are not required; however, the candidate should have a good eye for visual quality and understand the relationship between design and content.

Familiarity with Canva, Meta Business Suite, Instagram, TikTok, LinkedIn, YouTube Studio, or similar social media tools is a plus.

Interest in real estate, investment, finance, luxury lifestyle, consulting, tourism, or premium service sectors is a strong advantage.

Ability to simplify complex real estate and investment topics into clear, engaging, and social-media-friendly content.

Proactive, detail-oriented, organized, responsible, and able to act quickly.

Strong ability to maintain a consistent brand voice.

Excellent writing and proofreading skills in both Turkish and English.

• What This Position Is Not

This is not a graphic designer position.

The candidate will not be expected to create professional graphic designs, edit videos, produce animations, or handle advanced creative production.

However, the candidate will be expected to manage the social media publishing process, prepare the written content, follow the posting flow, coordinate with relevant teams, and actively manage the brand’s social media accounts.

• Working Model

This is a full-time remote position.

Working schedule: 6 days per week.

Daily working hours: 7 hours per day.

The candidate will work closely with the OME Real Estate and OME Real Marketing teams online.

• Portfolio / Experience Expectations

Applicants are expected to share social media accounts they have previously managed or actively contributed to.

We would like to see examples such as:

Social media account management examples

Instagram / TikTok / LinkedIn content examples

Caption examples

Story copy examples

Reels descriptions

LinkedIn posts

Carousel copy

Content calendar examples

Hook and CTA examples

High-reach or high-engagement content examples

Real estate, investment, finance, luxury, or premium brand content examples

Examples of social media content workflows they have organized

Candidates who can share content ideas, posting suggestions, or sample social media copy for the Dubai or Türkiye real estate markets will be prioritized.

• Application

Please share your CV, the social media accounts you have managed, your content examples, and your portfolio if available.

At OME Real Estate, we are looking for a Social Media & Content Management Specialist who can turn our knowledge of the Dubai and Türkiye real estate markets into consistent, professional, trustworthy, and lead-oriented social media communication.