Marketing Specialist

About us Haut.A I is a leading AI infrastructure platform for skin health, powering personalized beauty experiences for global brands, retailers, and clinics. Our products help brands drive higher conversion, AOV, retention and first-party data through science-backed, GenAI-powered personalization. We work with enterprise beauty leaders and fast-growing innovators across skincare, wellness, longevity and e-commerce. We are looking for a Marketing Specialist to support and grow Haut.AI’s enterprise and mid-market marketing efforts. This role sits at the intersection of product marketing, demand generation, content, and sales enablement, with a strong focus on hands-on execution and cross-functional collaboration. Job Description What you'll need to do: Execute B2B demand and lead generation campaigns across LinkedIn, email, outbound sequences, and selected channels Support and optimize paid media campaigns (LinkedIn Ads, Google Ads, retargeting) to drive qualified leads Contribute to PR and content initiatives that position the company in the market Support event activities (research, coordination, pre/post-event outreach) to drive meetings and pipeline Collaborate closely with Sales on outbound campaigns and target account outreach Manage content calendar and publish content across LinkedIn and relevant platforms Write clear, engaging, and conversion-focused B2B copy (posts, emails, ads, campaign assets) Execute outreach and nurture campaigns to generate discovery calls and meetings Maintain and update CRM data, ensuring proper tracking of leads and campaigns Collaborate with product and leadership to turn insights into marketing content Support development of sales materials (presentations, messaging, basic positioning) What will help you thrive in this role: 3+ years of B2B marketing experience, preferably in SaaS, AI, MarTech, e-commerce, or consumer tech Experience executing demand generation and lead generation campaigns (LinkedIn, email, outbound, basic paid channels) Hands-on experience with content creation and social media management (especially LinkedIn) Strong copywriting skills — ability to write clear, engaging, and conversion-focused B2B content (posts, emails, ads) Basic experience with paid media campaigns (LinkedIn Ads, Google Ads or similar) and willingness to optimize them Experience supporting or participating in events and webinars (end-to-end ownership is a plus, but not required) Familiarity with CRM tools (e.g., HubSpot, Salesforce) for managing leads and tracking campaigns Ability to work cross-functionally with Sales and Product teams Strong communication skills and ability to translate product features into clear marketing messaging Proactive mindset and ability to execute quickly in a fast-paced startup environment Why us? Competitive compensation based on experience and skills Fully remote position with flexibility across EU timezones Paid PTO Company-issued laptop Be part of a pioneering company revolutionizing the BeautyTech space Opportunity to collaborate with a talented, forward-thinking team while making a real difference in the industry Make a tangible impact on product development and company growth Opportunity to grow your skills and expertise at the intersection of science and beauty. If you enjoy experimenting and driving real impact, we’d love to hear from you!