Head of Experiential (maternity cover)

Overview Home based with travel Ideal location: South East England however other locations will be considered Package: £50-60k, car allowance (£5760pa), bonus, private health care, life assurance, annual leave purchase and more Maternity Cover up to 1 year with potential to lead to other opportunities Wave is looking for an experienced Account Manager/Senior Account Manager to step into a Head of Experiential role. This position has clear stretch responsibility, offering the opportunity to lead Wave’s experiential client relationships, own programmes end‑to‑end, and help shape the future of our experiential proposition.You will manage a portfolio of Wave clients, take full ownership of programme performance, and play a central role in client strategy, commercial growth, and new business development. Working closely with the Wave leadership team, this role offers high visibility, influence, and progression for someone ready to operate with a Head‑of mindset. Experts in retail marketing, from running concessions to creating experiences in shopping centres to high streets and everything in between - Wave deliver brilliant brand experiences and experiential marketing campaigns that sell more. As Head of Experiential you'll be the front line in demonstrating how Wave deliver brilliant brand experiences that sell MORE. Your role will be extremely varied, however one of your main objectives will be to establish and evolve our Wave Experiential business to unlock growth and new business as you will be accountable for developing new business, winning new clients and managing our current client base. Managing and delivering a variety of campaigns from start to finish, you’ll be responsible for bringing innovative ideas to the table, planning, implementing and budgeting for each individual project. You will be heavily involved in the commercials so you will really know your stuff when it comes to budgets and working with numbers! Presenting comes naturally to you and you will thrive in a highly unpredictable and fast-moving environment where no 2 days are the same. You welcome change and work best when you are juggling multiple projects and deadlines simultaneously. You will confidently and expertly own the senior client relationships, and the planning and delivery of all experiential programmes. You will also be accountable for the revenue targets across your client portfolio - ensuring programmes are profitable, scalable and commercially sustainable. Working closely with the Wave leadership, you will evolve the experiential proposition and act as a visible senior figure for Wave. Insights and reporting will feature heavily in your day to day as you will lead planning and reporting cycles. The Person Account Management experience ideally already at a senior level within the Experiential / Direct to Consumer market Strong ability to visualise an opportunity from start to finish and can bring this to life for clients Experience of owning client relationships and experiential programmes end to end Leadership/influencing experience Agency experience within a field marketing/tactical environment Works well with change and working at pace - we work ridiculously fast! An outstanding communicator with fantastic time management as you will be continually multi-tasking, having to re-prioritise your days You ooze creativity and can really think on your feet Confident and a natural presenter - you will be highly experienced leading commercial and new business conversations Ready for stretch responsibility, operating with a Head-of mindset Strong project management skills, you will be a highly competent user of Excel and PowerPoint in particular Very analytical, you know your numbers and have lots of experience working with pricing and commercials in a previous role(s) High levels of accuracy - you can think on your feet and can pull together pricing quickly and efficiently thrives in a fast moving, entrepreneurial environment Why Wave? Wave is an insurgent experiential agency with big ambition. We combine brilliant people, well‑built campaigns and a value‑add mindset to deliver brand engagements that sell more.This role offers genuine visibility, influence, and the opportunity to shape the future of Experiential at Wave — ideal for someone ready to step up and make their mark. Package includes £50-60k + car allowance (£5760pa) and company bonus. 25 days holiday (plus flexible public), annual leave purchase, private health care, life assurance, amazing discounts, enhanced maternity/paternity pay and enhanced sick pay! We have a smart working policy in place to allow you flexibility and are open to discussing part time working arrangements if full time doesn't work for you. You will also be joining a pretty awesome team even if we do say so ourselves! We want to support you in your career and to help develop your growth in knowledge and learning. It's the performance and engagement of our people who make this an amazing place to work. Our colleagues are everything to us and that's why we make sure everyone enjoys continuous support, great perks and excellent career opportunities across the Avidity Group companies. We work really hard to create an open, honest, high performing & diverse culture. We think that's reflective in the results we deliver, which have enabled the strong partnerships we have with our clients. Overnights will be required on occasion.