Communications & Social Media Manager

WHAT YOU’LL DO Viant is looking for a Communications & Social Media Manager to join a high-performing, fast-moving team at a pivotal moment in the company's growth. This role sits at the intersection of advanced social media strategy, event content strategy, and executive communications - and requires someone who can operate at a strategic level while also rolling up their sleeves to produce polished, high-stakes content. Social media has become one of the most important channels for how Viant shows up in the market - not just as a brand, but through the voices of our executives. As our leaders become more visible and our presence at major industry moments grows, the ability to tell our story in real time, with authenticity and impact, has never mattered more. This role sits at the center of that effort. You'll be joining a communications team that embraces social-first storytelling just as much as building a media list. We care as much about how our brand and executives show up on LinkedIn and X as we do about landing a story in the trades - and we're looking for someone who sees both as part of the same craft. You will work closely with our Director of Communications and serve as a key resource for executives, enterprise sales leaders, and cross-functional partners across the organization. If you're looking for a role where your work shows up on the biggest stages and feeds in the advertising industry, this is it. THE DAY-TO-DAY Social Media Management Lead the strategy and oversee the day-to-day operations of Viant's organic social media channels, combining strategic thinking with hands-on execution to drive reach, engagement, and measurable business impact Develop platform-specific content strategies and oversee a social calendar that ensures consistent brand voice across every touchpoint - working closely with the Communications Specialist on scheduling, community management, and real-time engagement, and leveraging AI-powered tools to optimize publishing cadence and content performance Proactively bring new ideas for expanding Viant's social presence - including video-first storytelling formats, influencer and creator-style content, and innovative approaches to reaching leading brands and senior marketers where they are Champion a video-first mindset across social, identifying opportunities to translate events, announcements, and executive perspectives into compelling short-form content that performs natively on each platform Define and track KPIs, develop reporting frameworks enhanced by AI, and deliver actionable performance insights and optimization recommendations to leadership Leverage AI-powered tools for content creation, sentiment monitoring, social listening, and workflow automation - continuously identifying new ways to work smarter and scale impact Event Content & Speaker Preparation Own the end-to-end development of speaker materials for Tentpole, Regional, and Vertical events - including abstracts, talking points, slide narratives, and prep sessions for internal leaders while coordinating with external clients and partners Manage a growing roster of company speakers across a broad range of external speaking opportunities, from major industry stages (Cannes, POSSIBLE, CES, Adweek, ANA, etc.) to vertical-specific events Serve as the internal standard-bearer for speaker readiness - ensuring that every Viant representative who takes a stage is thoroughly prepared, confidently positioned, and shows up as a credible, polished reflection of the brand Partner with Growth Marketing and Sales to establish intake processes that allow for strategic - not reactive - content development Ensure every stage moment reflects the Viant brand with precision and consistency GREAT TO HAVE 8-10 years of experience in communications and social media, preferably in B2B, with meaningful exposure to both social content management and event/speaker content A strong social media instinct - you understand what performs, what resonates, and how to build a brand voice that cuts through Demonstrated ability to write and edit at a high level across formats - from stage abstracts to LinkedIn posts to executive talking points Familiarity with the media and advertising landscape - you understand the landscape, the players, and the conversations worth joining Strong editorial judgment and the ability to push back constructively when content doesn't meet the standard Experience managing multiple workstreams and stakeholders simultaneously, without losing quality or composure A collaborative, low-ego approach - you're as comfortable in a prep session with a C-suite executive as you are drafting a post that needs to go live in the next hour Prior experience in a high-growth or publicly traded company a plus LIFE AT VIANT Investing in our employee’s professional growth is important to us, but so is investing in their well-being. That’s why Viant was voted one of the best places to work and some of our favorite employee benefits include fully paid health insurance , paid parental leave and unlimited PTO and more. $100,000 - $120,000 a year In accordance with California law, the range provided is Viant’s reasonable estimate of the compensation for this role. Final title and compensation for the position will be based on several factors including work experience and education. Not the right position for you? Check out our other opportunities! Viant Careers #LI-SK1 #LI-Hybrid About Viant Viant Technology (NASDAQ: DSP) is an exclusively buy-side, AI-powered advertising platform purpose-built for CTV. Viant uniquely combines proprietary content intelligence, household-level identity resolution, and person-level attention signals to connect advertisers with real customers and drive measurable outcomes across the open internet. Through its award-winning AI solutions, Viant is building the future of autonomous advertising, where AI doesn't just assist the campaign, it delivers real results. Learn more at viantinc.com. Viant is an equal opportunity employer and makes employment decisions on the basis of merit. Viant prohibits unlawful discrimination against employees or applicants based on race (including traits historically associated with race, such as hair texture and protective hairstyles), religion, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, reproductive health decision making, gender, gender identity, gender expression, age, military status, veteran status, uniformed service member status, sexual orientation, transgender identity, citizenship status, pregnancy, or any other consideration made unlawful by federal, state, or local laws. Viant also prohibits unlawful discrimination based on the perception that anyone has any of those characteristics, or is associated with a person who has or is perceived as having any of those characteristics. By clicking “Apply for this Job” and providing any information, I accept the Viant California Personnel Privacy Notice.