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Head of Regional Marketing APAC Department: Corporate Marketing Employment Type: Full Time Location: Philippines Description We are looking for a strategic and results-oriented Head of Regional Marketing to lead our marketing function during a period of rapid expansion. Over the next three years, we have set ambitious goals to significantly scale our presence and market share across the APAC region. This role requires a seasoned leader with extensive experience in developing and executing comprehensive marketing strategies within dynamic, high-growth environments. You will be responsible for the regional P&L from a marketing perspective, taking full ownership of our brand and business metrics growth in some of the world’s most competitive markets. Please note: This role is based in Kuala Lumpur, Malaysia, and will require relocation. Key Responsibilities Regional Strategy: Develop and execute a regional marketing strategy aligned with global business objectives to drive key performance metrics and strengthen brand positioning across APAC Revenue & Growth: Drive revenue growth by maximizing both acquisition and retention, while improving marketing investment efficiency Cross-Functional Alignment: Partner closely with Product, Marketplace, Driver Operations, Business Development, and Analytics teams to align marketing initiatives with overall marketplace performance Agency & Partner Management: Work with internal teams and external partners (including creative, media, and influencer marketing agencies, as well as strategic partners) to execute high-impact marketing initiatives Stakeholder Management: Regularly communicate marketing performance, strategic priorities, and growth opportunities to regional and global leadership, including C-level executives Regional Scope: Indonesia, Philippines, Malaysia, Nepal, Bangladesh, Thailand, India and new launches within the APAC region Skills, Knowledge & Expertise Proven Leadership: 10+ years of experience in digital consumer marketing, with at least 5+ years in senior leadership roles (Marketing Director, Head of Marketing) in global or high-growth technology companies Industry Background: Strong experience working with mobile-first products, preferably within E-commerce, Ride-Hailing, Fintech/Banking, or similar high-growth sectors Ecosystem Expertise: Experience with ecosystem-based marketing and cross-sell optimization in a multi-product environment is a significant advantage Market Context: Deep understanding of the APAC media landscape and consumer behavior Performance: Proven ability to develop and execute large-scale marketing strategies that drive measurable business results Strategic & Analytical: Highly analytical mindset with the ability to translate complex data into actionable strategies, financial forecasts, and growth models Communication: Fluent in English with the ability to communicate complex ideas and present effectively to senior stakeholders Job Benefits Hybrid work mode and flexible schedule Access to professional counselling services, including psychological, financial, and legal support Diverse internal training programs Partially or fully paid additional training courses All necessary work equipment
