Sr. Growth Marketing Manager, PPC

Description A Career at Clarius Today, as many as 25 million medical professionals globally don’t have access to medical imaging, which is proven to improve patient care and reduce healthcare costs. That’s why we’re on a mission to make medical imaging accessible everywhere by delivering high-performance, affordable, and easy-to-use solutions powered by artificial intelligence and connected to the cloud. By making Clarius your next career move, you’re joining a team of 140+ people who are talented, innovative, and highly collaborative. You’re also joining a community that includes thousands of physicians worldwide who use Clarius to deliver better patient care! And you’re joining a thrice-certified Great Place to Work! Your Role As Senior Growth Marketing Manager, PPC at Clarius, you will own paid acquisition and conversion optimization across the customer journey, driving pipeline, customer acquisition, and revenue growth. You'll partner closely with Marketing, Sales, and Creative teams to translate business objectives into scalable, high-performing growth programs. Your Responsibilities Include: Develop and execute paid acquisition strategies across Google Ads, LinkedIn, Meta, and emerging channels Own budget allocation, channel mix, audience strategy, and performance targets Lead campaign planning, messaging, audience segmentation, and creative development Design and execute A/B and multivariate testing programs across audiences, creative, offers, and campaign structures Own landing page strategy and conversion performance across paid channels Analyze user behavior and funnel performance to identify optimization opportunities Partner with web and design teams to improve user experience and lead conversion Manage attribution, tracking, tagging, and analytics infrastructure Monitor and report on key metrics including CPL, CPQL, CAC, ROAS, conversion rates, and pipeline contribution Partner with Demand Generation, Product Marketing, Content Marketing, Sales, and Marketing Operations to drive integrated growth initiatives Your Experience So Far: 7+ years in performance marketing, demand generation, or growth marketing with demonstrated business impact Proven success managing and scaling paid acquisition programs across Google Ads, LinkedIn Ads, and Meta Ads Strong experience with CRO, experimentation, and landing page strategy Hands-on experience with Google Analytics 4, Google Tag Manager, CRM platforms, and marketing automation systems Strong analytical, communication, and stakeholder management skills Experience in B2B healthcare, medical device, SaaS, or clinical technology marketing preferred Location and Compensation: This is a remote role, we can consider candidates across Canada. The salary range for this role is set at $95,000-$115,000. More Reasons to Consider: Flexible Hours : Projects Complete > Hours Worked. Embrace work-life balance with flexible hours that suits your lifestyle. Benefits from Day 1 : Get full access to your comprehensive benefits package made available from your very first day. Volunteer Days: Make a difference with paid volunteer days during working hours, supporting causes that matter to you. Professional Development Program : We're big fans of continuous learning, and we invest in your growth with financial support for programs, seminars, conferences, and courses. Clarius Mobile Health is proud to be an Equal Opportunity Employer. We encourage applications from any qualified candidate regardless of ethnicity, religion, age, national origin, disability status, sexual orientation, gender identity or expression. Please let us know if you require any accommodations during the interview process. Requirements 7+ years of experience in performance marketing, demand generation, or growth marketing with demonstrated business impact. Proven success managing and scaling paid acquisition programs across Google Ads, LinkedIn Ads, Meta Ads, and other digital channels. Strong experience with conversion rate optimization, experimentation, and landing page strategy. Expertise in customer acquisition, attribution, analytics, and performance measurement. Hands-on experience with Google Analytics 4, Google Tag Manager, CRM platforms, and marketing automation systems. Strong analytical, communication, and stakeholder management skills. Experience in B2B healthcare, medical device, SaaS, or clinical technology marketing preferred.