Sr Dir,Mkt & Com/Hlth Sys/HSC

Sr Dir,Mkt & Com/Hlth Sys/HSC Requisition ID req36507 Working Title Sr Dir,Mkt & Com/Hlth Sys/HSC Position Grade 17 Position Summary The Senior Director, Marketing & Communications is the senior communications and marketing leader for the UNM Health Sciences Center . This is an executive-level role responsible for developing and executing integrated marketing and communications strategies across all of UNM HSC’s mission areas: academic health professions, education, biomedical and translational research, clinical care, and community health. Reporting directly to the HSC Chief of Staff and working closely with the UNM Chief Marketing and Communications Officer (CMCO), the Senior Director leads a team of marketing and communications professionals and holds primary communications authority across the UNM HSC portfolio. The role functions as the strategic marketing and communications advisor to HSC senior leadership—including the EVP for Health Sciences, Hospital CEO, Dean of the School of Medicine, and other Health Sciences academic and clinical leaders. This position is integral to UNM’s One University marketing and communications structure and works in close coordination with the CMCO to advance institutional alignment, shared brand standards, and cross-campus collaboration. The Senior Director contributes to division-level and university-wide brand strategy and ensures that UNM HSC’s communications and marketing activity reflects both the distinct mission of the health enterprise and the broader reputation of the University. See the Position Description for additional information. Conditions of Employment Employees in this job title are subject to the terms and conditions of an employment contract. Employment contracts are typically subject to review and renewal on an annual basis. Employees who provide services or work in patient care or clinical areas are required to be in compliance with the University's influenza vaccination requirement, HIPAA and FERPA trainings. Minimum Qualifications Bachelor's degree; at least 10 years of experience directly related to the duties and responsibilities specified. Completed degree(s) from an accredited institution that are above the minimum education requirement may be substituted for experience. Preferred Qualifications Education & Background Bachelor’s in communications, marketing, journalism, public health, public administration, or a related field. Experience working in an academic medical center, health system, or academic health sciences environment. Demonstrated knowledge of the missions, culture, and governance structures of a public research university and affiliated health system, including the distinct dynamics of academic medicine. Leadership & Strategy Demonstrated record of developing and leading integrated marketing and communications functions for a complex, multi-mission institution or enterprise. Proven experience as a senior communications advisor to executive leadership, governing boards, or institutional senior leaders in high-stakes environments. Experience leading organizational change, building or restructuring communications teams, and establishing operational frameworks and standards. Track record of effective budget stewardship, hiring and talent management, and staff development. Communications &Marketing Expertise Comprehensive expertise in brand strategy, institutional positioning, and message development across diverse internal and external audiences. Demonstrated success in media and public relations, including experience managing complex or sensitive institutional situations, crisis communications, and legislative or regulatory environments. Expertise in digital communications, including web strategy, social media, and content marketing across patient-facing, research, and academic audiences. Experience developing data-informed marketing strategies, including market research, audience analysis, and campaign measurement. Health Care & Regulatory Context Familiarity with patient-facing communications, health literacy principles, and marketing compliance in a clinical or hospital environment. Experience navigating the communications and marketing dimensions of HIPAA, clinical regulatory requirements, or other health care compliance frameworks. Experience working with patient and family advisory bodies, community health organizations, or population health initiatives. Institutional Presence Demonstrated ability to represent an institution effectively through community engagement, government relations coordination, and external partnership. Experience working in or alongside a complex shared governance environment, including coordination with academic leadership such as Deans, Department Chairs, and faculty governance. Additional Requirements Campus Health Sciences Center (HSC) - Albuquerque, NM Department HSC Communications (773A) Employment Type Staff Staff Type Contract Term End Date Status Exempt Pay Monthly: $8,417.07 - $12,046.67 Benefits Eligible This is a benefits eligible position. The University of New Mexico provides a comprehensive package of benefits including medical, dental, vision, and life insurance. In addition, UNM offers educational benefits through the tuition remission and dependent education programs. See the Benefits home page for a more information. ERB Statement As a condition of employment, eligible employees working greater than .25 FTE as determined by the New Mexico Education Retirement Act must make mandatory retirement contributions. For more information, review the Benefits Eligibility at a Glance grid. Background Check Required Yes For Best Consideration Date 5/26/2026 Eligible for Remote Work Yes Eligible for Remote Work Statement This position may be eligible for a hybrid remote work schedule. Application Instructions Only applications submitted through the official UNMJobs site will be accepted. If you are viewing this job advertisement on a 3rd party site, please visit UNMJobs to submit an application. Please upload a current resume, a cover letter that addresses the preferred qualifications and three professional references. Applications submitted without these documents will not be considered. Positions posted with a Staff Type of Regular or Term are eligible for the Veteran Preference Program. See the Veteran Preference Program webpage for additional details. The University of New Mexico is committed to hiring and retaining a diverse workforce. We are an Equal Opportunity Employer, making decisions without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability, or any other protected class. The University of New Mexico requires all regular staff positions successfully pass a pre-employment background check. This may include, but is not limited to, a criminal history background check, New Mexico Department of Health fingerprint screening, New Mexico Children, Youth, and Families Department fingerprint screening, verification of education credentials, and/or verification of prior employment. For more information about background checks, visit https://policy.unm.edu/university-policies/3000/3280.html . Refer to https://policy.unm.edu/university-policies/3000/3200.html for a definition of Regular Staff.