Social Media Manager

Wallbit is the global account for professionals working for companies abroad. A banking experience where you can get paid, spend, and invest from a single place, designed so that earning in dollars is no longer just the starting point, but a clear path to building your financial life. Backed by Y Combinator and leading Silicon Valley investors, we are already helping tens of thousands of users manage their finances. If you’re someone who enjoys owning what you do end-to-end, you’ll find the space here to grow, make decisions, and see the real impact of your work. We think long-term, about the product, the team, and the people who use it, and that shows in how we discuss ideas, make decisions, and support each other day to day. We care more about solid solutions than noise, and we value people with strong judgment who are eager to solve problems that truly matter, in an industry that’s only just beginning to take itself seriously. We're growing fast and we're looking for a Social Media Manager who thrives in a high-velocity environment, thinks in communities, and knows how to turn a fintech product into content people actually want to follow. What will you be doing? Own and execute the monthly content calendar across platforms (Instagram, TikTok, X, LinkedIn) Adapt tone and messaging by market (AR, CO, MX, BO) and audience vertical (freelancers, investors, travelers, SMBs) Align organic content with paid campaigns, product launches, and market moments Brief and oversee the production of reels, carousels, stories, and copy alongside the creative team Write and edit copy across different registers: educational, product, community, and financial literacy Maintain visual and voice consistency with Wallbit's brand guidelines Moderate comments and DMs across all platforms Spot viralization opportunities, trending topics, and relevant conversations in the fintech/crypto/remote work space Coordinate creator activations: briefing, asset delivery, and post-review Report weekly on key metrics: reach, engagement, follower growth, and CTR to download/sign-up Propose data-driven optimizations around formats, posting times, and markets Work within the Creative Team, collaborating with the Growth and Product teams, to align messaging and product launches Manage content approvals efficiently and without friction Who are we looking for? 2–4 years of experience in social media management in fintech, crypto, or a fast-paced startup environment Proven ability to build and engage communities across LATAM markets Strong copywriting skills with the ability to adapt tone by platform and audience Data-driven mindset Experience coordinating with content creators and influencers: briefing, follow-up, and performance review Comfortable using AI tools to scale content production Nice to have Familiarity with the cultural and financial nuances of LATAM markets (AR, CO, MX, BO) Understanding of the freelancer, remote worker, or digital nomad ecosystem What we offer 🌍 Contractor modality with global compensation 🌴 PTO & holidays 🍽️ Office lunch 🤝 Culture & hubs: a young, high-performance team based in San Francisco, Buenos Aires, Bogotá, or remote. 🚀 High impact & exponential growth: full autonomy to lead; your limits are defined by your ambition