SEO & GEO Analyst

The Opportunity A digital marketing agency focused on the financial services vertical is building out its SEO function to cover both traditional search and AI-driven discovery. You'd own the technical and analytical side of SEO across a client portfolio — not just running audits and reporting rankings, but shaping how the team approaches GEO, consent-aware tracking, and scalable workflows. Strong performance here means clients rank better, track cleaner, and see measurable growth in organic traffic within the first two quarters. What You'll Own Drive organic performance improvements across client websites through technical SEO, on-page optimization, and structured content strategy Build and maintain accurate tracking infrastructure using GA4 and GTM, ensuring data integrity across client accounts Lead GEO implementation efforts, improving client visibility across AI-powered search experiences and answer engines Audit and support Consent Management Platform setups so tracking remains reliable as privacy regulations evolve Develop repeatable processes and documentation that allow the team to scale SEO execution without losing quality Identify and prioritize ranking, traffic, and conversion opportunities across the client portfolio What We're Looking For 3+ years in an SEO role at a digital marketing agency (agency experience is required) Hands-on proficiency with Google Tag Manager and Google Analytics 4 Solid technical SEO foundation: crawl analysis, site architecture, Core Web Vitals, schema Familiarity with Consent Management Platforms and how consent settings affect data collection Systems thinker: you look for ways to turn one-off tasks into repeatable, scalable workflows Nice to Have Google Data Studio / Looker Studio reporting experience Experience with AI tools like Claude in day-to-day work (Claude Cowork a plus) Working knowledge of GEO and how AI search differs from traditional SERP optimization Tools and Stack Google Tag Manager, Google Analytics 4, Google Data Studio/Looker Studio, Consent Management Platforms, Claude/AI workflow tools Details Location: Remote, Latin America Time Zone: US overlap preferred (specific hours not stated) Salary: Competitive — share your expectations when you apply. Type: Full-time Start: Flexible About the Company A US-based digital marketing agency that works exclusively with community financial institutions, helping them grow organic traffic, manage their digital presence, and navigate emerging AI-driven search channels. The team is lean and specialized, and this role has real influence over how they evolve their SEO service offering. How It Works: Apply below — takes 2 minutes. Within 5 minutes of applying, you'll receive a phone call from our AI hiring assistant for a quick screening. If you pass the screening, you'll move into an interview with a LatamCent recruiter. Top candidates are presented to our client for their interview process. Discover the best SEO/GEO opportunities with LatamCent.com