Senior Marketing Analyst- US, East Coast

JOB TITLE Senior Marketing Analyst LOCATION US, East Coast CONTRACT 6-month contract, with extension opportunities ABOUT ALGOMARKETING — Algomarketing are experts at delivering programs and resourcing for strategic roles within Marketing teams. We are a global team of Marketing experts, spanning 30 countries across Asia Pacific, the Americas, Africa, and Europe. Highly experienced in enterprise B2B Marketing, and specialized in technology and SaaS. Our team works collaboratively, with experience from the world's largest and most ambitious brands, including Google, Stripe, Workday, Worldpay, Accenture, ACI Worldwide, GSK, and Allianz. We empower Marketers through Algorithmic Marketing, a data-driven approach that delivers deeper insights, faster execution, and streamlined operations. Visit our website to read more about us. ABOUT THE ROLE — As a Senior Marketing Analyst, you'll lead high-impact analysis, and connect marketing efforts to business outcomes. You'll influence strategy, improve Return on Investment, and drive measurable results across the organization. RESPONSIBILITIES — Leading strategic analysis of marketing programs, channels, and campaigns across the customer journey to assess effectiveness Delivering actionable insights to enhance lead quality, boost conversion rates, and improve acquisition and retention Partnering with Growth Marketing, Sales Ops, RevOps, and Finance to build integrated measurement frameworks and guide strategic planning Evaluating marketing's impact on revenue and pipeline to inform data-driven budget allocation and investment strategies Translating complex data into clear narratives and recommendations for senior executives and key stakeholders Championing marketing performance measurement, standardized reporting, and scalable systems to support accountability, transparency, and informed decision-making REQUIREMENTS — Hold a Bachelor's or MBA in business, analytics, or a quantitative field, with 6-10 years in marketing, business analytics, or strategy Have deep global B2B SaaS or enterprise tech, marketing expertise, including funnel dynamics, digital performance metrics, and demand generation strategies Have proven track record of using data to influence senior stakeholders, shape strategy, and drive business outcomes Have robust cross-functional collaboration aligning marketing with sales goals, revenue targets, and acquisition objectives Be skilled in modern marketing/sales platforms (e.g., Salesforce, Pardot, web analytics) and leveraging data from these systems Have excellent communication and storytelling abilities; ABM, PLG, and customer journey analysis knowledge is nice to have Key Responsibilities RESPONSIBILITIES — Leading strategic analysis of marketing programs, channels, and campaigns across the customer journey to assess effectiveness Delivering actionable insights to enhance lead quality, boost conversion rates, and improve acquisition and retention Partnering with Growth Marketing, Sales Ops, RevOps, and Finance to build integrated measurement frameworks and guide strategic planning Evaluating marketing's impact on revenue and pipeline to inform data-driven budget allocation and investment strategies Translating complex data into clear narratives and recommendations for senior executives and key stakeholders Championing marketing performance measurement, standardized reporting, and scalable systems to support accountability, transparency, and informed decision-making