Senior Manager, Digital Marketing & Campaigns

Senior Manager, Digital Marketing & Campaigns Senior Manager, Digital Marketing & Campaigns Location: United Kingdom Reporting to: Director, Growth Marketing Travel: Occasional travel to support regional collaboration, as required Purpose This role plays a vital part in turning go-to-market strategy into high‑quality, consistent campaign execution across regions. The Senior Manager, Digital Marketing & Campaigns leads how digital campaigns are activated, optimised, and scaled ensuring execution excellence across paid media, ABM, and emerging channels. Working in close partnership with Growth Marketing, GTM Planning, agencies, and regional marketing teams, this role brings focus, rigour, and momentum to campaign delivery helping the organisation move faster, work smarter, and generate measurable commercial impact. Major Responsibilities Channel Activation & Execution Leadership: Lead channel activation across ABM, paid media, and emerging channels, translating campaign plans into effective in-platform execution while ensuring alignment with broader go-to-market priorities. In-Platform Execution & Performance Optimization: Drive day-to-day execution across platforms, ensuring campaigns are launched accurately, monitored effectively, and continuously optimized through targeting, creative, and structural improvements. Global-to-Local Activation & Scalability: Support the rollout of global campaign frameworks across regions, ensuring campaigns are activated effectively in local markets while maintaining consistency and quality. Operational Excellence & Execution Standards: Establish and maintain strong execution practices across platforms, including QA processes, campaign setup standards, and operational consistency to support scalable campaign delivery. ABM Activation & Performance (In-Platform): Support the activation and performance of ABM programs in-platform, ensuring effective execution and contributing to engagement and account progression outcomes. Agency Coordination & Execution Support: Coordinate with agency partners to support campaign execution, ensuring timely delivery, quality output, and alignment with internal standards. Performance Data & Execution Insights: Ensure campaign data is accurate and structured to support performance tracking, and provide insights to support optimization and ongoing improvement. What Does Success look like Strong and consistent in-market campaign performance across key channels High-quality, accurate, and scalable campaign execution Effective implementation of optimization opportunities Strong partnership with GTM Planning to align execution with priorities Reliable campaign data supporting performance analysis Effective management of agency execution and delivery Continuous improvement of execution processes and efficiency Education Bachelor’s degree in Marketing, Business, Communications, or related field (or equivalent experience) Experience & Knowledge 8+ years of experience in campaign execution, paid media, or marketing operations Strong hands‑on experience with paid media platforms and campaign execution models Exposure to ABM programmes and platforms (e.g. Demandbase or 6sense) is beneficial Experience working with agencies and cross‑regional marketing teams Comfort operating at the intersection of data, execution, and commercial outcomes Skills and Competencies Strong strategic and analytical thinking, grounded in real‑world execution Collaborative mindset with the ability to influence without direct authority Clear, confident communication able to translate performance data into meaningful insights Structured problem solving and attention to detail Adaptability in fast‑moving, evolving environments Commitment to continuous learning and improvement Why Join Us? This is an opportunity to shape how digital marketing is executed at scale across a global organisation. You’ll have ownership, visibility, and the space to make a tangible impact while working alongside smart, motivated colleagues who value collaboration and clarity. You’ll join at a moment of intentional change, helping redesign how campaigns move from strategy to impact. Our People Promise – Securitas Technology EVP Join a values-driven, diverse, and inclusive workplace. We offer clear career pathways, growth opportunities, recognition for achievements, and a global, collaborative team. You’ll do purposeful work that makes the world safer, with support for innovation and sustainability. As part of our EVP, we offer: Career pathways and growth opportunities A global, values-driven team Recognition for achievements Inclusive, collaborative culture Purposeful work that makes the world safer Support for innovation and sustainability Securitas Technology is committed to diversity and is an equal opportunity employer; all qualified applicants are welcome. Department Securitas Technology Locations United Kingdom Remote status Fully Remote We Make A Difference Every Day! We work in an international, explorative, hands-on and dynamic business environment with customers and users in focus. Our core values: Integrity, Vigilance and Helpfulness - are foundations that enable us to build trust with customers, colleagues, partners and our community. We love going to work and doing what we do. About Securitas As a world-leading safety and security solutions partner, Securitas sees what others miss. Since 1934, Securitas has defined – and redefined – the industry, evolving to meet and anticipate organizations' needs. Today, we’re leading the industry’s digital transformation, and we remain committed to upholding our legacy of innovation and progress. Founded in 1934 Co-workers 322 000 colleagues worldwide - 44 countries Turnover MSEK 155,113 (2025)