The Senior Account Executive is responsible for day-to-day media liaison and project management within accounts. As the most media-focused role within the account servicing team, a senior account executive will thrive on successfully pitching their clients' stories to the media. This person integrates thought leadership and digital strategies and recommendations into PR campaigns. An SAE has the necessary skills to communicate effectively with and provide initial recommendations to their clients, teams and external parties, with the guidance and strategic input of their account lead and/or point person.
Qualifications:
A minimum of 3+ years of hands-on agency PR experience
Experience working within any tech verticals (including but not limited to: consumer-tech, med-tech, artificial intelligence, fintech) and startups
Proven public relations results secured in major national outlets such as Inc., Fast Company, TechCrunch, NY Times and the Wall Street Journal
Job Duties Include:
Assists account lead with the management of clients and projects
Offers thoughtful, confident, sound advice and recommendations to clients and team regarding media strategy, tactics and media opportunities
Maintains assigned relationships with clients, establishing self and as an invaluable long-term partner for marketing and communications services
Demonstrates an understanding of current affairs, and more importantly, how they tie back to clients; share questions and ideas on how to maximize client coverage through narrative creation, storytelling and thought leadership outreach
Identifies and secures opportunities within a wide range of industry and national news media; continually builds a solid understanding of the media landscape across national, regional, industry-specific and vertical channels
Regularly generate new story angles and share with account leads and teammates without prompt
Attends and coordinates industry events with a view to growing and strengthening individual and media network
Is responsible for individual media goals on each account
Understands and develops knowledge around how to find a good news angle or hook
Takes a developmental approach to improving writing ability, adapting and refining style to suit the needs of the client
Works to ensure a consistent level of quality for all written content
Uses social media platforms to expand own network, develop media relationships and positively impact client results or PR campaigns
Provides social media insight as well as execution and management of related digital activity as appropriate
Provides guidance to Interns, Apprentices, Account Coordinators, and Account Executives
Team members enjoy perks such as:
"Flexible Fridays" year round
Full health, dental, and vision insurance
Bonuses of up to 12% of your salary, no matter your position
Client bonuses (re-signed contracts, exceeded goals, etc.)
Matching 401k
Equity
Learning & Development stipend
Student loan pay-down
Joy stipend
Fertility benefits
Monthly awards to recognize those who showcase our core values
Paid holiday shutdown (Christmas Eve to New Year)
Paid volunteer time off
Flex time and remote flexibility
Ample PTO, caregiving time, and sick time
Up to 6 months maternity/paternity leaves
Constant feedback and "Extreme Ownership" ethos culture
Democratic management style allowing the team say in new clients and management decisions
Semi-annual virtual (COVID-friendly) retreats with loads of delight and surprise