Sales Director

Cordance is dedicated to accelerating the growth of vertically focused business-to-business (B2B) software-as-a-service (SaaS) companies through acquisition and long-term tactical and financial guidance. We’re experienced operators and subject-matter experts with a passion for software and building businesses. We partner with founders to help them scale their businesses and realize their companies’ full potential. We look for businesses with strong leadership and high potential for profitable growth, and work together to increase year-over-year revenue, company efficiency, and impact. Cordance envisions that all companies we work with achieve their full potential. We embrace what makes each company great and build on those foundations. We believe in elevating a company as it scales, delivering dignity to the organization and its employees, and sharing a passion for building a legacy. Cordance is seeking a Director of Sales who is responsible for leading the sales team, developing and executing strategies to drive both new business acquisition and existing account expansion, and achieving revenue growth for a specific company vertical. This role requires a strategic thinker with a proven track record in sales leadership, excellent interpersonal skills, and the ability to motivate a high-performing team. The Sales Director will focus on expanding market share, nurturing client relationships, and ensuring the team meets and exceeds revenue targets. This is a fully remote role; all candidates must reside with full work authorization in the US. Responsibilities: Build, lead, and mentor a high-performing sales team, fostering a culture of accountability, collaboration, and success while tracking individual and team performance to meet growth targets Develop and implement a comprehensive sales strategy that balances new customer acquisition and account expansion, ensuring alignment with business objectives Drive proactive prospecting, outbound campaigns, and networking to generate and manage a robust pipeline of qualified leads and new business opportunities Oversee strategies to deepen client relationships, maximize customer lifetime value, and drive upsell/cross-sell opportunities while ensuring long-term satisfaction and loyalty Lead the entire sales cycle, ensuring effective deal management, tailored proposals, and strategic negotiations that support company revenue goals Own sales forecasting for both new and existing business, providing accurate revenue projections and adjusting strategies as needed Identify and pursue new market opportunities, including untapped regions, industries, and verticals, positioning the company as a trusted partner Continuously improve sales processes, implement best practices, and ensure the team has the right tools, training, and resources to succeed Partner with leadership to align sales efforts with overall company objectives and provide insights into market trends and competitive activity Competencies: Sales Leadership : Builds, coaches, and leads high-performing sales teams to consistently achieve revenue targets. Revenue Strategy : Develops and executes strategies that drive new business acquisition and account expansion. Market & New Business Growth : Expands market share through proactive prospecting and entry into new verticals or regions. Account Expansion : Grows existing accounts by strengthening client relationships and identifying upsell and cross-sell opportunities. Forecasting & Sales Operations : Owns pipeline management and forecasting using data-driven insights and CRM tools. Required Qualifications: 8+ years of sales experience , including 5+ years in leadership roles , with a focus on new business development and existing account growth in a SaaS environment Must have experience in one of our core verticals: EdTech, Commerce, Regulations & Compliance, or Industrials Proven track record of achieving revenue targets across both new customer acquisition and account expansion strategies Experience in private equity-backed or high-growth, fast-paced environments, demonstrating the ability to drive success in dynamic settings Strong leadership capabilities, with the ability to inspire, manage, and scale a sales team to meet diverse revenue goals Proficiency with CRM tools (e.g., Salesforce) and sales enablement platforms, ensuring data-driven decision-making and pipeline management Preferred Qualifications: Bachelor’s degree MBA or equivalent advanced experience #LI-Remote Please note that we do not accept unsolicited resumes, work on a Corp-to-Corp basis, or engage with non-vetted external agencies. Why Join Us? At Cordance, we believe in taking care of our team members. When you join us, you’ll enjoy a comprehensive benefits package designed to support your health, financial well-being, and work-life balance: Health and Wellness: Comprehensive Health Coverage: Coverage begins on your first day of employment. Retirement Savings: 401K Plan (US): We match 1:1 for the first 3% of contributions and 0.5:1 for the next 2%. Contribute 5% of your salary and get a 4% match. Choose from pre-tax and Roth options. You’re eligible the first of the month after 90 days and immediately vested. RRSP (CAN): We match 1:1 for the first 3% of contributions and 0.5:1 for the next 2%. Contribute 5% of your salary and get a 4% match. Choose from pre-tax and Roth options. You’re eligible the first of the month after 90 days and immediately vested. Paid Time Off: Flexible PTO: Enjoy uncapped paid time off to balance your work and personal life. Parental Leave: 12 weeks paid leave for all employees. Remote Work Support: Monthly Stipend: Receive $75 USD / $140 CAD per month for phone and internet if you work remotely. Holidays: Generous Holiday Schedule: Benefit from an extensive list of holidays to recharge and spend time with loved ones. Join us and be part of a company that values your contributions and well-being from day one! EEOC & ADA Statement : Cordance and its companies provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, creed, sex, nationality, ancestry, national origin, disability status, genetics, protected veteran status, affectional or sexual orientation, gender identity or expression, marital status, or any other characteristic protected by federal, state, or local laws. Cordance and its companies comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact Human Resources. This applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training. Final candidate must be able to pass a background check. To view applicant notices required under federal and state law, please visit: https://cordance.co/applicant-notices/