GTM Engineer / Lead Generation Specialist (Apollo, Prospeo & Smartlead)
About the Company
Our client is a growing outbound growth agency that helps B2B companies generate pipeline through prospecting, cold email, automation, and AI-powered GTM systems. They leverage modern tools and processes to help clients consistently book meetings and scale revenue.
The team values ownership, experimentation, and continuous improvement, and is looking for a GTM Engineer / Lead Generation Specialist to support lead sourcing, outbound operations, and workflow automation across multiple client campaigns.
About the Role
We are seeking a highly technical GTM Engineer / Lead Generation Specialist to join a fast-growing outbound growth agency. This role is responsible for building high-quality prospect lists, supporting outbound email campaigns, managing lead generation workflows, and continuously improving campaign performance through automation and experimentation.
This is not a traditional SDR or list-building position. We're looking for someone who understands modern outbound infrastructure, enjoys solving complex prospecting challenges, and is comfortable using AI-powered tools, scraping platforms, APIs, and automation workflows to scale results.
Responsibilities
Lead Generation & List Building
- Build highly targeted B2B prospect lists that match client ICPs.
- Source, enrich, validate, and maintain lead databases using Apollo, Prospeo, and other tools.
- Ensure data accuracy and prevent duplicates against previous outreach and suppression lists.
- Maintain sufficient lead volume to support active outbound campaigns.
Campaign Operations
- Upload and manage leads within Smartlead.
- Configure campaigns, sequences, inboxes, schedules, and related campaign settings.
- Monitor campaign performance, inbox health, deliverability, and infrastructure.
- Troubleshoot issues and coordinate with vendors when needed.
Automation & GTM Engineering
- Use AI coding tools such as Claude Code or Codex to automate repetitive workflows.
- Build and improve lead generation, enrichment, verification, and scraping processes.
- Work with APIs, automation tools, and data workflows to improve efficiency and scale.
- Document successful processes and create repeatable systems.
Experimentation & Optimization
- Run structured tests on audiences, messaging, inbox configurations, and campaign variables.
- Analyze results and identify opportunities to improve performance.
- Share learnings and recommendations with the team.
Requirements
Required Experience
- 2+ years of experience building B2B prospect lists for outbound campaigns.
- Strong hands-on experience with Apollo.
- Strong hands-on experience with Prospeo.
- Experience launching or managing cold email campaigns.
- Experience using Smartlead, Instantly, Lemlist, or similar outbound platforms.
- Understanding of email deliverability, inbox management, and outbound infrastructure.
- Experience using AI tools such as Claude Code, Codex, Cursor, or similar.
- Strong attention to detail and data quality.
Technical Skills
- Experience with APIs and workflow automation.
- Experience with web scraping and data enrichment workflows.
- Familiarity with Apify or similar scraping platforms.
- Basic scripting knowledge (Python, JavaScript, or similar) is a plus.
- Experience with GitHub, Supabase, SQL, or related tools is a plus.
The ideal Candidate is someone who:
- Enjoys solving prospecting and lead-generation challenges.
- Is comfortable working with modern AI tools and automation workflows.
- Takes ownership and proactively identifies issues before they impact campaigns.
- Thinks in systems and processes rather than manual tasks.
- Constantly looks for better ways to source, enrich, and validate data.
Benefits
- Fully remote position.
- Work with a modern AI-powered GTM and outbound technology stack.
- Opportunity to contribute to process development and experimentation.
- Exposure to a variety of B2B industries and outbound growth strategies.