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Description
Fueling Success in this Role:
Join the fast-growing VP Racing Branded Retail team as our
West Coast Sales Manager – Branded Division
, where you’ll lead the charge in expanding VP’s high-performance brand across convenience stores, marinas, cardlocks, and retail fuel locations.
In this role, you’ll build strong relationships with fuel distributors, independent operators, and retail partners to deliver a branded image with an unbranded fuel program, a unique VP advantage that helps operators stand out and win more customers.
You’ll be the driving force behind new site growth, guiding prospects through the branding process, presenting our retail programs, and closing high-value partnerships. This position is ideal for a driven, relationship-focused sales professional who thrives on autonomy, strategic selling, and building long-term customer success.
What You’ll Do
Expand the VP Racing Branded Retail footprint across the West Coast region
Prospect, pitch, and close new branded retail opportunities across C-stores, marinas, cardlocks, and car washes
Partner with fuel distributors and independent operators to deliver VP’s branding and retail solutions
Develop strategic growth plans and manage a strong sales pipeline
Collaborate with leadership to influence marketing, branding, and business strategy
Represent VP Racing at industry events, trade shows, and partner meetings
What We’re Looking For
Proven
B2B sales experience
in fuel, convenience retail, or a related industry
Strong prospecting, presentation, and closing skills
Ability to work independently and travel within the region
A passion for building brands, creating partnerships, and delivering results
A self-starter who thrives in a high-performance, growth-focused environment
This position is remote and your state of residency should be in one of the following states: California, Washington, Nevada, Oregon, Arizona.
Why Should You Join Our Team?
At VP Racing, we don’t just create high-performance fuels - we create high-performance careers. Based in San Antonio, Texas, we are a global leader in race fuels (land, sea, & air), performance chemicals, and branded retail products. Our work environment is built for those who thrive on innovation, precision, and speed, offering a dynamic workplace where passion drives everything we do. We invest in our people and provide real opportunities for professional growth.
We hire people based on potential, not just experience, and believe in building a team that’s diverse, driven, and ready to push limits. At VP, we
work hard and play hard
, innovate boldly, and foster a fun, collaborative culture where teamwork fuels success.
High-Octane Rewards:
We offer a base salary for our
West Coast Sales Representative – Branded Division of $80,000 - $90,000
(OTE $120,000-$150,000) based on experience, along with a comprehensive benefits package designed to support your well-being and future. Our benefits include health, dental, and vision insurance, a full suite of supplemental insurance options, and a robust 401(k) plan with a company match to help you build a secure retirement. We offer paid time off, so you have the flexibility to recharge and refuel. You'll enjoy a down-to-earth, casual work environment, along with a positive, team-oriented culture built on innovation, inclusion, and long-term success. Join us and be part of a company that values creativity, collaboration, and a desire to win!
If we have your attention… Please. Continue. Reading!
Minimum Qualifications:
The ideal candidate must be extremely organized and able to manage the logistics of multiple duties with professionalism and strong communication skills. In addition, strong attention to detail and ability to work in a fast-paced environment is critical for success in the role, as are high levels of accuracy, timeliness and dependability. We are looking for someone who can establish and maintain effective working relationships within the organization, work effectively with all levels of employees and management, and assist in providing solutions to challenges that arise. If this describes you and you meet the following requirements, we would be happy to speak with you:
Bachelor’s degree in Marketing, Business, Sales, or a related field, along with at least one (1) year of professional experience in sales AND/OR any combination of education and experience that results in the applicable skills, knowledge, and abilities.
About the Company:
VP Racing is best known as a world leader in racing and performance fluids, powering champions in virtually every form of motorsport on land, sea, and air since 1975. VP also sells a full line of consumer products, including ethanol-free fuels and oils for 2- and 4-cycle outdoor power equipment, automotive lubricants, additives, coolants, and accessories through national home improvement, automotive parts, and online retailers. The company also offers a program to independent operators of convenience stores and gas stations, car wash, quick lube, and marinas to brand as VP Racing and resell the company’s full range of automotive performance and small engine fuel products.
VP Racing is an Equal Opportunity Employer. The Company does not make employment or personnel decisions based on race, religion, color, sex, age, sexual orientation, national origin, disability, veteran status, or any other status or condition protected by applicable federal and state laws.
Salary Description
$80,000 - $90,000