Product Marketing Executive

Xperience helps SMEs unlock the full potential of their business using Digital Solutions, built with Xperience. Our industry experts get to know our client’s business inside and out, exploring processes, pain points and people, to build tailored technology across Cloud & IT Services, Cyber Security, CRM, and ERP. With solutions designed around client operations, we provide the freedom to be more productive and focus on what is important for your business – without getting side tracked by the admin. At Xperience, we create digital solutions with the power to improve and protect your business, both now and in the future. Our people are what make us different. They are the primary reason our clients recommend us. Their unique skills and infectious energy help our clients focus on what matters most. Our people actively engage with clients using a collaborative style that prioritises teamwork and trust. As a rapidly growing business, we look for people who share our values (of integrity, collaboration, ambition and success) to come on our growth journey with us, and create an amazing career #BuiltwithXperience The Role The Product Marketing Executive is a hands‑on role focused on turning Xperience’s services and products into clear, compelling propositions that support lead generation, sales conversations and successful launches. This role sits between Product, Marketing and Sales, and is centred on execution rather than ownership of strategy . You will help bring propositions to life through clear messaging, practical marketing assets and well-co-ordinated go-to-market activity. You will work in close alignment with the Chief Product Officer , supporting product messaging, launch readiness and roadmap communication, and ensuring market feedback is fed back into the Product function. This position plays a vital delivery role—supporting launches, campaigns and sales enablement, and helping ensure our products are clearly understood by customers and internal teams. Person Specification Essential: 2–4 years’ experience in B2B marketing or product marketing, ideally within technology, software or professional services. Strong copywriting skills and the ability to simplify technical information. Experience creating marketing and sales collateral in a hands‑on role. Confidence working with sales teams and internal stakeholders. Strong organisational skills with the ability to manage multiple priorities. A practical, delivery‑focused mindset. Desirable: Experience working in an SME or fast‑growing organisation. Exposure to IT services, software, cloud, cyber security, CRM or ERP. Familiarity with Microsoft‑aligned or partner‑led marketing activity. Basic understanding of CRM or marketing performance reporting. Personal Attributes: Commercially aware and customer‑focused. Curious and keen to learn technical concepts. Comfortable working at pace and adapting to changing priorities. Confident communicator who enjoys collaborating across teams. What Success Looks Like: Clear, consistent product and service messaging across marketing and sales. High‑quality, practical collateral that supports sales conversations. Well‑supported product and service launches. Improved understanding of Xperience’s propositions among internal teams and customers. Positive contribution to pipeline through marketing‑led activity. Key Responsibilities: Product & Service Messaging Support the development of clear positioning and value propositions for Xperience’s services and products. Work with Product and technical teams to translate capabilities into customer‑focused messaging. Maintain product descriptions, proposition summaries and key messaging documents. Support ongoing product positioning on the website, ensuring content remains accurate, up to date and aligned to the product roadmap and commercial priorities. Go ‑ to ‑ Market & Launch Support Support product and service launches by coordinating launch assets, messaging and internal communications. Create and update launch materials such as one‑pagers, FAQs, solution briefs and website content. Ensure launch activity is aligned with sales priorities and customer needs. Sales Enablement & Content Creation Create practical sales enablement materials including: One‑pagers and solution overviews Pitch decks and presentation content Case studies and customer stories Objection‑handling and comparison summaries Work closely with Sales to understand common customer questions and refine content accordingly. Campaign & Digital Support Support marketing campaigns across email, website, events and social channels. Draft copy for campaigns, web pages and customer communications. Coordinate with designers and agencies where required. Insight & Performance Carry out light‑touch market and competitor research to support positioning and campaigns. Track and report on the performance of product campaigns and content (engagement, leads, pipeline contribution). Use insight and feedback to continuously improve messaging and assets. Benefits Package (*subject to specific contract terms): Private Medical Insurance on completion of probationary period for you, with option to add spouse and children and reduced cost* Salary Sacrifice Pension Scheme, 3% ER, 5% EE contributions Generous 30-Day Annual Holiday Entitlement (Jan-Dec) 8 Public Holidays Additional Guaranteed Birthday Leave- 1 Day Volunteering Day per year to support an Xperience chosen charity, or a charity of your choice Enhanced Sick Pay on completion of probationary period Bereavement Leave Policy Enhanced Parental Leave Policy Wellbeing Benefits (Mental Health Support, Flu Vaccinations etc) Long Service Awards commencing from 1 years’ service Monthly/ Annual Recognition Awards 36.25 hours working week Hybrid Working* Salary Sacrifice Cycle to Work Scheme* Salary Sacrifice EV Scheme coming soon* Employee Referral Bonus of £1500 per hire Discounted IT Purchase Scheme Company Funded Social Events Easily accessible and free car parking* Competencies: Communication Conveys information and ideas clearly and respectfully. Listens to others and values different opinions. Respect confidentiality Teamwork and Collaboration Shares knowledge and works across departments and locations, working co-operatively and supportively with colleagues. Results Focused/Problem Solving Prioritizes tasks, overcomes obstacles, and accepts ownership of work assigned. Owns actions that deliver results. Client and Commercial Focus Is focused on understanding the clients’ needs and is driven to fulfil them. Strives to consistently meet service standards. Xperience is an equal opportunities employer.