Were hiring a
Product Manager Listing Optimization Specialist
to own listing performance across our Amazon brands. This role blends product/brand management with deep listing optimization expertise, ensuring every product page is built to rank, convert, and outperform the competition.
What Youll Do
Listing Optimization
Audit, rewrite, and optimize listings for higher CTR and conversion.
Use AI tools for listing rewrites and image editing to increase speed and quality.
Work with the graphics team to develop high-converting main images, infographics, and A+ content.
Run A/B testing through Amazon Experiments, titles, images, and pricing.
Validate creative decisions through customer polls with
PickFu
and
Intellivy
.
Competitor & Market Analysis
Reverse engineer competitor listings, ranking methods, and keyword strategies
to identify what drives their success.
Uncover gaps in competitor offerings and position our products for maximum differentiation.
Use advanced software tools (
DataDive, ScaleInsight, SellerSprite
) to extract keyword opportunities and competitive insights.
Stay ahead of market trends and shifts to anticipate customer expectations.
Product/Brand Management
Own product lifecycle from launch to maturity, ensuring profitability and consistent branding.
Coordinate with supply chain and marketing to maintain stock health and execute promotions.
Track KPIs like CVR, CTR, TACOS, profitability per SKU, and review scores.
Analytics & Insights
Leverage Amazon Brand Analytics, Search Query Performance, and 3rd-party tools to spot growth opportunities.
Turn data into actionable strategies to increase ranking, reduce returns, and improve customer satisfaction.
Present results, insights, and growth recommendations to leadership.
What You Bring
Proven Amazon FBA experience with a
track record of boosting conversions and rankings
.
Advanced knowledge of Seller Central, Brand Analytics, and competitive intelligence tools (
DataDive, ScaleInsight, SellerSprite
).
Expertise with polling platforms (
PickFu, Intellivy
) to validate creative direction.
Hands-on ability to use
AI tools
for copy optimization and image enhancement.
A sharp instinct for what converts, always thinking from the customers perspective.
Strong mix of analytical rigor and creative storytelling.
Project management ability to handle multiple brands/listings and hit deadlines.
Nice to Have
Experience with Amazon PPC and tying ad data back to organic performance.
Conversion-focused copywriting experience.
Brand management experience across multiple SKUs.