Paid Search Strategist

*Company located in Utah - Employees can work in the office or remotely. This is a full-time opportunity, not a contract opportunity. What we are actually looking for: Let’s get right down to it – you’re the right B2C Local PPC Strategist for Disruptive Advertising, if you love understanding how businesses work and executing a marketing strategy that supports and grows that business. In fact, you love it so much that it’s not even work for you, it’s a way of life. So if the thought of having the variety of multiple accounts and being surrounded by peers that geek out on the same things excites you, read on. Why would you be so excited to lead and grow key accounts at a successful agency? Because Disruptive is already an industry leading performance marketing agency that does meaningful work and drives real value for clients. We prioritize working with purpose-driven brands and all-around good people. Are you really looking for another unfulfilling marketing job where you spin your wheels and watch your skills and potential dwindle away? Didn’t think so. You’re the type of person who needs to be challenged both personally and professionally. As much as you love business and marketing, you’re equally excited to grow yourself personally. You’ll love participating and contributing to our personal development programs at Disruptive, helping us realize and live our potential together. We’re not like other agencies who cap the growth of their people. Instead, leaders come to Disruptive to accelerate their career growth and unlock their full potential as a marketer. Employees have even said, “1 year of marketing experience at Disruptive is comparable to 3 years anywhere else.” And, because you probably want more details, you can dive into those below, even though you already know if you are the right person or not from these first few paragraphs ;) … The Role: B2C Local PPC Strategist: a key member of the B2C Local team for our fast pace, high-performing, rapidly growing organization. This role is responsible for building and executing successful PPC campaigns for an assigned book of clients. This role supports the organization by delivering exceptional paid search marketing strategies to ensure our clients are achieving the desired business results they need from their Google and Microsoft Ads campaigns. As the B2C Local PPC Strategist , you are a competitive, results-oriented, enthusiastic digital marketer cultivated by years of success in marketing agencies or other professional services firms. You are independent, assertive, and self-confident as you intensely manage multiple priorities and take the initiative to get things done. You employ your quick decision-making in response to changing conditions and use directive leadership to assure business results are achieved. You take risks and need to be challenged. You are driven in your pursuit of achieving results that provide value to your current clients and those around you and are eagerly motivated by the pressure of the expectations described. You are passionate about Google and Microsoft ads, so you have a desire to learn and grow as the industry develops. As B2C Local PPC Strategist, you will receive: Salary range $75-90K, dependent on experience Flexible PTO Policy Medical, Vision, and Dental Insurance 401k with a generous match Vacation bonus ($500/after 1st year, an addition $250 every year after) Tuition-free enrollment into Disruptive University And more As B2C Local PPC Strategist, you will: Partner with clients to consult on overall paid search digital marketing strategies that create a win-win relationship Build and execute pay-per-click advertising campaigns inside of Google Ads & Microsoft PPC ads Define, monitor, and analyze trends in clients’ KPIs Develop paid search strategy based on client-specific goals Actively test and analyze targeting criteria (keywords & audiences), ad creatives, landing pages, and bid strategies to drive results in line with clients’ goals Communicate performance results and strategy recommendations to clients & secure buy-in from decision-makers Identify, maximize and present new opportunities for client growth Create quarterly business reviews and other client-facing presentations that outline performance, insights from testing, and key strategic opportunities What you need to be B2C Local PPC Strategist: 2+ years experience in a digital marketing agency 2+ years experience in CRM (Hubspot and Salesforce preferred) 2+ years experience managing LSAs 2+ years experience managing budgets in Google Ads and Microsoft Ads of $50k - $100k p/month, ~15+ Google PPC accounts simultaneously, including multi-location businesses Preferred: experience with home service based businesses Experience using Call Tracking Metrics, Call Rail, or other Call tracking platforms Understanding of end-to-end or offline tracking Experience in project management tools (Asana preferred) Experience communicating strategy (written and verbal) Intermediate proficiency in Microsoft or Google Suite We are Disruptive: ( https://disruptiveadvertising.com/ , https://www.disruptiveuniversity.com/ ) Our vision is to create an environment where we can empower marketers to be authentic and experience transformative breakthroughs in their personal lives, careers, and communities; in order to do this, we are building the best performance marketing agency at delivering growth opportunities for our people and amazing business results for our clients. At Disruptive Advertising, we believe in equipping our team with tools for meaningful growth, both professionally and personally. That’s why we require all new employees to be certified in our flagship authenticity program, Disruptive University, within their first year. This isn’t your typical onboarding—it’s a transformational journey meticulously developed by our CEO, who invested over a decade and $500,000+ to bring DU to life. What to Expect: - Interactive Learning: Engage in a series of immersive courses designed to enhance your personal and professional growth. - Legacy and Impact Focus: Connect with others in the DU community as you build your personal growth story, develop relationships, and envision the impact you want to make. - Skills for Life: Gain lifelong skills that help you navigate challenges, build resilience, and thrive at work and beyond. Why DU Certification? We want each member of our team to experience the value of DU firsthand. Completing this certification, 3 foundational courses over 6 months, will equip you not only for success in your role but also to fully embody the mission and vision of Disruptive Advertising. We believe that by investing in your growth, we’re also investing in the future of our entire team. We are a fast-growing team of professional digital marketers. Our clients look to us to expand their digital marketing footprint and create growth for their business by winning at life and business together. We have been in business since 2013, our offices are in the beautiful city of Pleasant Grove, Utah where one side of our office overlooks the towering Wasatch Mountain Range, and the other has stunning views of Utah lake. Disruptive has won many awards for growth and as a leader in our industry, but, we are the most proud of those that represent how our people feel about working here which include but aren’t limited to: Utah Business Magazine’s Best Companies to Work For, USA Today as one of SLC's Best Companies to Work For" and in Glassdoor as "Best Places to Work” at #13. And don’t worry, we are now primarily remote and our non-Utah based employees are saying the same thing ;) We thank you for your interest in this opportunity and we look forward to reviewing your application! Core Values: Authentic: We live and lead in alignment with our strengths, values, and unique abilities, empowering people and brands to realize and live their potential Proactive: We go above and beyond expectations, embracing a growth mindset that turns obstacles into opportunities Inside-Out: We take ownership of our lives and circumstances by practicing awareness, honesty, and responsibility, starting with how we contribute to the problem and how we can be part of the solution Win-Win-Win: We make decisions that create long-term wins for our employees, customers, and the business, ensuring that growth, fulfillment, and success are shared by everyone involved Disruptive Advertising is an equal opportunity employer and expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information or veteran status.