Paid Media Specialist

Paid Media Specialist If you love turning data into high-ROI campaigns, join Alkemy as Paid Media Specialist and drive cross-platform growth with a collaborative, data-driven team. Send application Who are we? We are an international digital consulting firm specialized in driving the evolution of the business models of large and mid-sized companies. We help our clients improve their competitiveness by connecting strategy, communication, design, technology, and data—always with a practical, impact-oriented approach. With more than 2,000 people across different countries, we work on end-to-end projects: from strategic definition to implementation, measurement, and continuous optimization. Our focus is on turning data into real business decisions, not just producing reports. About the role We are looking for a SEM Specialist with strong expertise in Google Ads, Microsoft/Bing Ads, and eCommerce performance marketing to manage and optimize high-performing search campaigns for lead generation and online sales clients. You’ll help maximize ROI through advanced bidding strategies, automation, technical optimizations, and data-driven decision making, working closely with creative, strategy, and analytics teams. What do we value? 4+ years of experience managing Search campaigns in agency and/or client-side environments. Strong technical expertise in Google Ads and Microsoft/Bing Ads . Advanced knowledge of eCommerce performance campaigns and lead generation strategies. Strong experience with GA4, GTM, conversion tracking, and feed optimization . Experience optimizing bidding strategies ( CPA, tROAS, pROAS ). Analytical, organized, and results-driven mindset. Proactive team player with strong communication skills. What will you do Plan, manage, and optimize Search campaigns across Google Ads and Microsoft/Bing Ads. Monitor KPIs and improve campaign performance through bidding, targeting, and feed optimizations. Implement automation solutions, scripts, and Merchant Center/CSS integrations . Develop tracking solutions and lead scoring integrations with CRM platforms. Conduct technical audits, keyword expansion, and landing page A/B testing . Collaborate with internal teams to improve campaign efficiency, scalability, and ROI. Nice to have Experience with Paid Social or Programmatic campaigns. Google Ads certifications . Advanced reporting, scripting, or automation skills. What do we offer you? At Alkemy, we work to help people develop their talent in a collaborative, demanding, and stimulating environment where ideas become reality. Projects with major national and international brands. A data-driven environment where analytics, BI, media, and technology work in an integrated way. Flexibility and a hybrid work model. A team culture based on collaboration, autonomy, and continuous learning. Active participation in the evolution of our services toward more intelligent, automated, and differentiated models, with AI applied to business. Would you like to grow with us? If you’re looking for an environment where analytics plays a strategic role, innovation is applied with sound judgment, and data generates real impact… We look forward to meeting you at Alkemy. Loyal to our commitment with diversity and inclusion, we encourage everybody to apply, especially those belonging to underrepresented groups such as LGTBIQ+ members and those with disabilities.. Department Marketing & Media Role Paid Media Specialist Locations Spain Remote status Hybrid Owner Marina