About this role
Growe welcomes those who are excited to: Define key metrics and methodologies for Marketing and CRM analytics, align them with overall business goals, and assist in efficient decision-making; Identify opportunities and issues through data analysis, bring insights, and present them in an easy, actionable way; Work independently and autonomously, collaborating closely across Marketing, Finance, and Product to provide regular updates on the effectiveness of all marketing channels on the acquisition pipeline; Maintain data integrity from various sources, actively challenge and improve existing data flows; Contribute to the enhancement of accuracy, reliability, and overall data quality; Develop user-friendly Tableau dashboards to monitor primary Marketing and CRM KPIs, both existing and new; Recommend innovative ideas for optimizing marketing performance and efficiency; Lead automated reporting for timely and accurate information delivery. We need your professional experience: At least 3 years of analytical experience, preferably in B2C marketing analytics; Understanding of multi-touch attribution mechanisms; Advanced proficiency in SQL; Proficiency in Tableau or similar tools; Solid statistical knowledge and experience in using statistics to analyze complex data; At least an Intermediate level of English; Familiarity with GIT and Airflow is a plus; Experience with Python libraries is also a plus. We appreciate those skills and personal features: Capability to work self-sufficiently; Attention to detail and strong work ethic; Proactive and result-oriented mindset. We are seeking those who align with our core values: GROWE TOGETHER: Our team is our main asset. We work together and support each other to achieve our common goals; DRIVE RESULT OVER PROCESS: We set ambitious, clear, measurable goals in line with our strategy and driving Growe to success; BE READY FOR CHANGE: We see challenges as opportunities to grow and evolve. We adapt today to win tomorrow.