Marketing Specialist - Remote

Marketing Specialist - Remote Do you enjoy creating clear, compelling campaigns that connect with customers and drive measurable growth? Vigilbase is seeking a proactive Marketing Specialist to join our remote-first team. You will support demand generation, content, and product marketing activities to raise awareness of our cybersecurity services and help prospects and customers understand the value we deliver. Key Responsibilities Campaign Planning & Execution Develop, launch and optimise multi-channel marketing campaigns (email, social, paid, events) aligned to product and revenue goals. Track campaign performance, run A/B tests and iterate to improve conversion and ROI. Content Creation & Thought Leadership Produce high-quality content including blog posts, case studies, whitepapers, landing pages and social copy that communicate technical concepts in clear, audience-appropriate language. Collaborate with subject-matter experts to turn technical insights into customer-focused messaging. Product Marketing & Enablement Support product launches with positioning, value propositions, sales collateral and go-to-market plans. Create enablement materials for sales and customer success to ensure consistent messaging across the buyer journey. Demand Generation & Lead Nurture Manage lead nurturing programmes and marketing automation workflows to move prospects through the funnel. Work with sales to define lead qualification criteria and optimise handover processes. Analytics & Continuous Improvement Report on marketing KPIs, provide insights and recommend optimisations to improve pipeline contribution. Maintain dashboards, conduct competitor analysis and feed learnings into strategy. Our Culture At Vigilbase , we move quickly, collaborate openly, and take pride in protecting customers from cyber threats. You’ll join a diverse, supportive team that values clear communication, creativity and continuous learning. What We Offer 💷 Competitive salary plus performance-related bonus 📚 Ongoing access to professional development and marketing tools 🕒 Flexible, remote-first working with structured collaboration and clear objectives 🤝 Inclusive culture where contributions are recognised and career growth is supported 🚀 Opportunities to progress into senior marketing, product marketing or growth roles Your Background Proven experience (2+ years) in B2B marketing, ideally within technology or cybersecurity Strong written and verbal communication skills with the ability to explain technical topics to non-technical audiences Hands-on experience with marketing automation, CRM (e.g., HubSpot, Salesforce), email marketing and analytics Familiarity with content creation, SEO best practices and social media management Data-driven mindset with experience using metrics to guide decisions and optimise performance Comfortable working in a fast-paced, remote team; self-motivated and organised If you enjoy translating technical value into compelling stories, driving measurable growth, and working with a collaborative team, we’d love to hear from you. Department Marketing Remote status Fully Remote About Vigilbase Vigilbase offers complete, managed cybersecurity solutions to protect businesses from modern threats. We let leaders focus on their business, while our teams handle their cybersecurity.