Marketing Specialist

Job Description Job Title Marketing Specialist Department Marketing Position Type Full-Time Job Location India Shift Timings Regular Work Mode Hybrid Industry Type Telecom Roaming Travel Required No Why Us? TOMIA is an innovator and leader in real-time Roaming Value-Added Services (VAS) solutions for over 25 years. [CP1] TOMIA’s award-winning solutions meet all industry standards and leverage the latest cellular network technologies. We help mobile operators speed up 5G Standalone adoption, expand IoT enterprise opportunities, and improve customer experiences, all while optimizing costs. With AI-driven analytics, we help create new revenue streams and enable smarter, data-driven decision-making. Collaboration and Innovation are at TOMIA’s core. Our success is built on diverse strengths across different teams, functions, and geographies, summarised in our company values: Open collaboration Driving innovation Customer commitment Growth mindset Deliver results Please visit our website to know more about us - https://www.tomiaglobal.com/ A Day in the Life of Marketing Specialist: We are looking for a proactive and hands-on Marketing Specialist with 2–3 years of relevant experience to support and execute marketing initiatives across digital and offline channels. The ideal candidate is comfortable working with new technologies, brings fresh ideas to the table, and takes ownership of tasks with minimal supervision. So, how are we going to keep you busy? Support the planning and execution of marketing campaigns across digital, social media, and other channels Assist in creating and managing marketing content, including posts, presentations, and sales collaterals Work closely with Sales and Product teams and external partners to build effective communication channels, such as newsletters and customer forums. Track campaign performance against benchmarks and prepare reports with recommendations. Conduct market research, competitor analysis, and customer trend analysis to better understand the main challenges and how to drive value Actively contribute new ideas to improve brand visibility, engagement, and lead generation Take initiative on assigned projects and ensure end-to-end execution Stay up to date with the latest marketing trends, tools, and technologies What will make you eligible for this role? 2–3 years of experience in a marketing or related role Hands-on experience with marketing automation tools, social media platforms, and basic analytics Comfortable adopting and working with new technologies and marketing tools Strong execution skills with a proactive, self-driven mindset Creative thinking with the ability to propose and implement new ideas Good communication and coordination skills Ability to manage multiple tasks and meet deadlines Experience, that will be an advantage: Exposure to marketing automation tools, CRM systems, or AI-driven marketing platforms Basic understanding of SEO, performance marketing, or content marketing Expertise in designing and formatting marketing content, preferably translating technical features into clear customer-oriented value propositions[CP2] [SS3] Experience working in a fast-paced or startup environment Knowledge of the telecom or the roaming market Experience working on HubSpot What will make you the best-fit for this role? A go-getter attitude with a willingness to learn and grow Someone who is hands-on, takes ownership, and is not afraid to experiment A team player who brings energy, curiosity, and fresh perspectives Limitation and Disclaimer: The aforementioned job description is aimed to provide an overview of the overall type and level of work being performed for this role; it shouldn't be interpreted as a complete list of all obligations, responsibilities, and qualifications needed for the job. In no way does this job description imply or say that these are the exclusive responsibilities of the employee holding this position. Any additional job-related instructions or tasks that are requested by the manager must be completed by the employee. Ready, set, apply!