Marketing Manager

### About Archbee Archbee is utilized by technical teams at leading companies such as Adobe, Cisco, Bosch, and Red Bull to build knowledge portals that turn static documents into instant answers. Our platform is trusted by businesses in diverse sectors, including SaaS, developer tools, web3/crypto, and hardware. Supported by esteemed investors like Y Combinator, GFC, Credo Ventures, and [Inovo.vc](http://Inovo.vc), Archbee is committed to transforming how knowledge is shared and accessed. ### The role We’re hiring a **Marketing Manager** to run campaigns and drive growth with a strong focus on **paid acquisition**. You’ll work closely with our **Head of Marketing**, who owns strategy and direction.\ You’ll own the execution. Especially paid. This is a hands-on role. You’ll be in the ad accounts, in the dashboards, and in the experiments. ### What you’ll do You’ll turn strategy into results. Including: ### **Paid ads (core focus)** **Google Ads** * Build and manage search campaigns (high-intent keywords) * Write and test ad copy, extensions, and landing pages * Improve performance through ongoing keyword expansion, negatives, and bidding tweaks **LinkedIn Ads** * Launch and optimize campaigns for B2B audiences * Test targeting (job titles, industries, company size, retargeting) * Build a repeatable system for testing creatives and messaging **Reddit Ads** * Run experiments in relevant subreddits and interest groups * Test technical messaging that feels native (and doesn’t sound like a banner ad) * Learn what converts without burning budget **Across all paid channels** * Own budget pacing and performance tracking * Run A/B tests weekly (copy, creative, audience, landing page) * Optimize toward pipeline and revenue, not just clicks ### **Landing pages + conversion** * Build and iterate landing pages for paid campaigns * Improve conversion rates (signup/demo) through testing and clearer messaging * Work with the team to make pages faster, simpler, and more persuasive ### **Retargeting + lifecycle support** * Set up retargeting flows across channels * Coordinate with email nurture and product onboarding * Reduce drop-offs between “interest” → “demo” → “customer” ### **Campaign ops** * Own the campaign calendar and execution checklist * Coordinate launches so ads, landing pages, tracking, and follow-up are aligned * Keep campaigns organized and easy to understand (even months later) ### **Reporting + analytics** * Track performance end-to-end: spend → leads → demos → pipeline * Maintain clean dashboards and weekly updates * Spot patterns early and propose next experiments ### What success looks like (first 90 days) **By day 30** * You’ve launched and cleaned up our core paid setup (tracking + structure) * You’re running weekly tests on Google + LinkedIn * You’ve shipped landing page improvements tied to campaigns **By day 60** * You’ve found early winners (keywords, audiences, messages) * You’re scaling what works and killing what doesn’t * Retargeting and nurture are tighter and more consistent **By day 90** * Paid becomes a reliable growth lever * We have a repeatable process for testing and improving CAC * Marketing execution feels faster, sharper, and more measurable ### You might be a fit if you… * Have hands-on experience running **Google Ads + LinkedIn Ads** * Know how to structure campaigns cleanly (and not create chaos) * Enjoy experimentation and iteration * Can write strong ad copy and simple landing page messaging * Think in numbers: CTR, CVR, CAC, payback, pipeline * Are organized and consistent (paid rewards consistency) * Don’t need a huge team to do great work ### Bonus points if you’ve worked with * Reddit Ads (or marketing to developer communities) * Technical audiences (engineering, product, support, DevOps) * B2B SaaS or developer tools * Retargeting, conversion tracking, and attribution basics * Tools like HubSpot, GA4 ### Why this role is interesting * You’ll have real ownership over paid growth * You’ll work directly with a Head of Marketing and leadership * You’ll run experiments fast and see impact quickly * You’ll help build the paid acquisition engine from the ground up ### How to apply Send us: * Your LinkedIn * A short note on why Archbee * 1–2 examples of paid campaigns you’ve managed (results + what you learned)