Marketing Analyst

Marketing Analyst Join Argus as a Pleno Marketing Analyst in São Paulo to drive LATAM demand, run events and campaigns, and strengthen our brand through collaborative, hands-on execution. We usually respond within a week What we’re looking for Argus is seeking a Pleno Marketing Analyst to join the LATAM Marketing Team based in São Paulo. This role plays a key part in executing integrated demand generation initiatives across Latin America and supporting event-led marketing activities across the Americas. The primary objective is to generate high-quality leads, expand market engagement and strengthen Argus’ brand presence locally. Working closely with the Americas Regional Marketing Team, this position acts as the main local execution support to the Marketing Manager and a key point of contact for São Paulo-based stakeholders across Sales, Business Development, Editorial and Client Services. What will you be doing · Execute and optimise multi-channel lead-generation campaigns, including events, webinars, email marketing and social media; · Plan and deliver marketing events end-to-end (workshops, forums, client events, webinars and third-party conferences), ensuring high-quality execution and attendee experience; · Source venues, negotiate contracts and manage supplier relationships in compliance with internal policies and legal requirements; · Coordinate all event logistics, timelines and deliverables, acting as the operational lead across internal and external stakeholders; · Support budget tracking, forecasting and cost control for campaigns and events; · Ensure all activities align with global marketing standards, including brand, compliance and quality guidelines; · Adapt and localize global marketing campaigns and content for the LATAM audience; · Collaborate cross-functionally with regional and global marketing teams to ensure alignment and execution excellence; · Track and analyse performance metrics (leads, MQLs, engagement, ROI), providing actionable insights Skills and Experience · 3–4 years of experience in a global or regional marketing environment · Proven hands-on experience with lead generation and event execution across formats · Bachelor’s degree in Marketing, Advertising or a related field · Fluency in English is required; Spanish is a plus · Strong execution skills with focus on pipeline growth and brand visibility · Ability to work autonomously while aligned with regional and global teams · Excellent organizational and project management skills · Analytical mindset with experience tracking campaign performance · Cross-functional collaboration skills · Strong communication skills and proactive attitude What’s in it for you You will join a high-performing and collaborative marketing team at a pivotal moment of growth across Latin America. This role offers a unique opportunity to: · Own and deliver impactful initiatives that directly contribute to pipeline generation and business growth across LATAM · Gain hands-on experience across the full marketing mix, with a strong focus on event-led and demand generation strategies · Work in a highly international environment, collaborating with regional and global teams across the Americas and beyond · Develop deep exposure to the energy and commodities sectors, building valuable industry knowledge and networks · Grow your career within a global organization, with access to ongoing learning, development opportunities and internal mobility Pursuant to Brazilian current legislation and for so long as such legislation shall remain in force, you are entitled to receive: · A Christmas bonus (also called “13th Salary”), equivalent to one monthly salary. · A 30-day vacation period per year. · A vacation payment equivalent to one-third of your monthly salary. · A severance fund to de deposited in a special bank account (FGTS), in the amount of 8% of your monthly salary. · Profit Sharing Benefits · Health Insurance – SulAmerica · Dental Insurance – SulAmerica · Life Insurance - Prudential · Pension Plan · Meal Voucher · Mobility Allowance · Pharmacy Allowance · Gym Subsidy · Parking · Quick Massage Please, you must submit your resume in English. Department Marketing Locations São Paulo Remote status Hybrid About Argus Media Argus is the leading independent provider of market intelligence to the global energy and commodity markets. We offer essential price assessments, news, analytics, consulting services, data science tools and industry conferences to illuminate complex and opaque commodity markets. Headquartered in London with 1,500 staff, Argus is an independent media organisation with 32 offices in the world’s principal commodity trading hubs. Companies, trading firms and governments in 160 countries around the world trust Argus data to make decisions, analyse situations, manage risk, facilitate trading and for long-term planning. Argus prices are used as trusted benchmarks around the world for pricing transportation, commodities and energy. Founded in 1970, Argus remains a privately held UK-registered company owned by employee shareholders and global growth equity firm General Atlantic.