Junior Performance Marketing Lead

Junior Performance Marketing Lead About Roveir & Roveia Health Roveir is a growth marketing partner for tech companies, startups, and DTC brands. Founded by alumni from Facebook and Tesla, we specialize in scaling paid customer acquisition through performance-driven advertising and conversion-optimized systems. Roveia Health is our specialized growth division focused on telehealth, health & wellness, and digital health brands — helping companies in the GLP-1, supplements, and patient acquisition space scale through performance marketing. Across both brands, we manage millions in monthly ad spend across Meta, Google, YouTube, LinkedIn, and TikTok — serving clients from early-stage startups to 8-figure consumer brands. Fully remote. Globally distributed. Built for growth that drives real outcomes. The Role We're hiring a Junior Performance Marketing Specialist to execute paid acquisition campaigns across a portfolio of Roveir and Roveia Health client accounts. This is not an internship. You've already run ads — on Meta, Google, or both — and you know your way around a campaign. You understand campaign structure, audiences, bidding, and what it means to optimize toward a goal. You'll work closely with Performance Marketing Leads, taking ownership of campaign execution, daily monitoring, and reporting across real client accounts. You're expected to contribute, not just assist. Strong performers have a clear path into a full Performance Marketing Lead role within 12–18 months. What You'll Do Campaign Execution Build and launch paid campaigns across Meta Ads and Google Ads under senior direction Manage daily campaign monitoring, pacing, and performance checks across multiple accounts Execute optimizations — bids, budgets, audiences, creative swaps — based on performance data Maintain clean account structure, naming conventions, and campaign organization Testing & Reporting Support creative testing by setting up experiments and tracking results Pull and compile performance data for weekly and monthly client reports Communicate findings clearly to Performance Marketing Leads and account managers Creative Coordination Coordinate creative assets between designers and media buyers Upload and organize ad creatives inside Meta Ads Manager and Google Ads Provide basic creative feedback based on performance signals What We're Looking For Must-Haves 1–2 years of hands-on experience running Meta Ads or Google Ads — agency, in-house, or freelance You've built campaigns from scratch, not just boosted posts or watched someone else do it Solid understanding of campaign structure, audiences, bidding strategies, and optimization levers Comfortable reading performance data and drawing basic conclusions Detail-oriented, organized, and able to manage tasks across multiple accounts Fluent English, written and verbal Self-directed and comfortable in a fully remote environment Strong Signals Has managed ad spend across more than one account simultaneously Agency background, even brief, is a strong plus Familiar with Meta Ads Manager and Google Ads interface beyond surface level Has run lead gen, eCommerce, or app campaigns — not just awareness Actively wants to grow into a senior performance role and takes the craft seriously You're Not the Right Fit If: You've only ever boosted posts or set up one small campaign You need step-by-step direction to execute basic campaign tasks You can't speak to what you've run, what the results were, and what you learned You're looking for a passive learning role rather than real ownership Nice to Have Exposure to both Meta and Google Ads Familiarity with GA4, UTM tracking, or conversion tracking setup Experience with ClickUp or similar project management tools Interest in health & wellness, tech, or DTC verticals What We Offer $45,000 – $65,000 CAD annually, based on experience Fully remote, globally distributed team Direct mentorship from senior performance marketers Clear growth path toward Performance Marketing Lead within 12–18 months Exposure to real client accounts across tech, health, and DTC verticals Work closely with operators and alumni from Facebook and Tesla Hiring Process Application Review — We'll review your background and hands-on ad experience First Interview — Intro call covering what you've run, how you think about performance, and what you're building toward Second Interview — Conversation with a senior team member or the CEO Practical Screen — Walk us through a real campaign you've managed: what you ran, how you optimized, and what results you drove Apply now and help us scale great companies through performance-driven marketing. Department Marketing Role Performance Marketing Lead Remote status Fully Remote About Roveir Roveir is a remote-first growth agency working with fast-growing tech and health brands around the world. We’re builders, operators, and problem-solvers focused on doing work that actually moves the needle.