🧩 About Alts
Alts Digital is a fast-growing, bootstrapped group that builds digital ventures shaping how people engage with information, make decisions, and create value online. We specialize in guiding users to the best services for their needs, driving customer acquisition for leading brands in the iGaming and Fintech sectors.
Based in Portugal and operating as a remote-first company, our diverse team of 50+ members from + 10 countries serves thousands of customers worldwide. As founders, designers, adventurers, coders, parents, and animal lovers, we move fast, think ambitiously, and are passionate about building products that make an impact. We're excited to welcome a new Head of Organic Growth to join our Loans unit. 🚀
💻 About the role
As Head of Organic Growth, you will drive organic growth for our Loans unit, from SERP research to on-page implementation. We run four websites in the Portuguese credit space, all with traction and significant room to grow. Our content is largely already built; the challenge now is to optimize, refresh, and win SERPs, not produce in volume.
This isn't about growing traffic for its own sake. It's about growing the right traffic, on the articles that drive real business value, where every position won converts into a lead or a customer.
You will be a Head with hands on the page. No direct reports. Strategy, prioritization, and implementation are yours, end-to-end. You can count on freelancers when content production needs to scale, and on our design and tech teams when a fix needs more than just SEO. You'll work closely with Product, Paid, and Tech, plus an external PR/Outreach freelancer/agency.
In general, this role means:
- Owning the Organic strategy for our websites, end-to-end, from SERP research to on-page implementation.
- Prioritizing where to invest based on revenue impact, not just traffic potential.
- Designing workflows that combine you, freelancers, and AI for content optimization.
- Making bold calls when you have data, and implementing them yourself when speed matters.
If you're looking for a role focused mostly on editorial writing, this isn't it.
If you want to build a smart content management machine, where you design the right way to simplify the work instead of manually sweeping data every month, then this is your place.
👩 What You’ll Be Doing
- Investigate SERPs and prioritize commercial-intent content: the articles that drive leads, not just impressions or rankings.
- Update existing content with hands on the editor: refresh, expansion, intent match, on-page optimization.
- Ensure content across our websites is correct, up-to-date, and performing — especially in finance and credit topics.
- Take authorship when it makes editorial sense; brief and manage freelancers when scaling.
- Use AI as an extension of yourself. We provide whatever subscriptions you need (Claude including Cowork, ChatGPT, you name it).
- Measure what matters (traffic, positions, CTR, conversions), iterate with data, and collaborate with Paid, Tech, and the PR/Outreach freelancer.
🧠 Your Attitude & Background
- 6+ years of demonstrated SEO experience, with at least one stretch as the person fully accountable for a site's organic growth, and concrete track record to back it (queries, positions, lifts).
- Ability to read Plausible/GA4, Search Console, ahrefs and SEO dashboards and pull clear actions.
- Real comfort with LLMs in your workflow: your own prompts, favorite tools, formed opinions on what works and what doesn't.
- Editorial sense sufficient to validate quality, with comfort curating finance and credit content. The subject can't intimidate you.
- Native Portuguese (PT-PT). English comfortable enough for tools, research, and conversations with members of our group.
- You think in business terms (revenue, conversions) and feel restless when the numbers aren't going up. Vanity metrics don't impress you.
- Hunger. Without this, none of the rest matters. 🍔
🎁 Benefits You’ll Receive:
- Full remote based in Big Porto. We try to gather at least once a month in some area around Porto.
- Salary from €25,000 up to €35,000 gross annual.
- Workation: A mix of work and vacation. Once a year, we find a cool place to work and have fun together.
- Alts Ville: We have a house in the stunning Madeira Island available for all employees who want to spend some time with friends, colleagues, and family 🏝️
- Time Off: Life is better when you're rested. We offer flexible vacation days so you can recharge on your own terms, plus your birthday off and 2 extra days during the holiday season. Some moments deserve your full attention.
- Health Insurance. We value the well-being and health of our team. To ensure that everyone feels cared for, we offer Health Insurance 🏥
- 1.000€ / year of financial support in other areas of your life, e.g., professional development.
- Laptop Support Budget: A yearly budget to support laptop repairs or contribute towards a new device when needed.
- We offer a 100€ monthly voucher to use in co-working spaces. Working remotely doesn't have to mean working from home every day.