Head of Marketing

Head of Marketing Who We Are! Back in 2019, spiderSilk was born with a bold idea: build regional, sovereign cybersecurity IP that could stand tall on the global stage. Our mission? To shake up the way organizations protect their ever-changing digital worlds with continuous, intelligent, and autonomous security that doesn’t miss a beat. We’re a global mix of curious minds, problem-solvers, and passionate builders, all united by one goal: making the internet a safer place for everyone. Around here, we thrive on vision, energy, and a strong sense of ownership. If this feels like your kind of crew, you’ll probably fit right in. About the Role: We’re seeking a Head of Marketing with deep curiosity and a passion for cybersecurity and AI to lead our marketing efforts. In this role, you’ll craft and execute integrated marketing campaigns that communicate the power of AI-driven cybersecurity, helping organizations understand, trust, and adopt autonomous defense technologies. You’ll work closely with leadership, product, and sales teams to shape spiderSilk’s voice in a rapidly evolving industry, positioning us as the thought leader in sovereign, intelligent, and continuous security. Responsibilities: Develop and execute a comprehensive marketing strategy focused on cybersecurity and AI-driven products. Build and maintain a strong brand narrative around autonomous security, exposure management, and threat intelligence. Lead content creation across formats such as blogs, whitepapers, social media, case studies, videos, and webinars. Highlighting technical depth with accessible storytelling. Collaborate with product and research teams to translate complex AI and cybersecurity concepts into compelling value propositions. Manage and optimize digital marketing campaigns (SEO, SEM, LinkedIn Ads, email marketing, and content syndication). Drive demand generation and lead nurturing to support the global sales pipeline. Establish and track KPIs and analytics to measure campaign performance and ROI. Oversee event participation and thought leadership opportunities like conferences, webinars, and partnerships within the cybersecurity and AI communities. Work cross-functionally with designers, engineers, and researchers to create authentic, high-impact marketing materials. Qualifications: 8–12 years of experience in Enterprise SaaS marketing, preferably within cybersecurity, AI, or deep-tech industries. Strong understanding of cybersecurity ecosystems, trends, and buyer personas. Demonstrated ability to market technical or AI-powered products to enterprise audiences. Proficiency in digital marketing tools and analytics platforms (HubSpot, Google Analytics, LinkedIn Campaign Manager, etc.). Excellent storytelling, copywriting, and communication skills and be able to simplify complexity without losing substance. Experience collaborating with technical teams and executives to align marketing strategies with product vision. Creative mindset with a data-driven approach to optimization and growth. Bachelor’s degree in Marketing, Communications, Computer Science, or a related field (Master’s preferred). Familiarity with AI-driven marketing automation tools and analytics. Understanding of LLMs, AI Agents, and cybersecurity automation trends. Experience in building thought leadership programs and managing PR/brand partnerships. Track record of successful product or brand launches in fast-paced technology environments. Department Operations Locations Dubai Remote status Fully Remote