Growth Marketing Manager

We believe that a successful consumer product begins with a great experience for our users, and we are dedicated to building innovative tools and platforms that empower healthcare professionals and consumers alike, providing seamless access to resources, removing administrative burden, increasing compliance and insights that enhance health outcomes. Zivian's mission is to expand access to high-quality healthcare. Our software and expert guidance simplify compliance, improve clinical quality, and streamline management of healthcare teams — so independent providers and healthcare organizations can stay focused on patient care. Who You Are: You're a data-obsessed growth marketer who lives in HubSpot, thinks in funnels, and leverages AI to move faster than teams twice your size. You've built and scaled B2B SaaS growth programs targeting enterprise accounts, and you know how to turn marketing automation and account intelligence into pipeline. You direct contractors and approve creative — you don't write the blog posts. Your job is to read the data, place the bets, and double down on what works. What You'll Do: Own marketing automation in HubSpot — build lifecycle campaigns, nurture flows, and scoring models that activate and convert enterprise accounts Deepen enterprise account intelligence using GTM tools (enrichment, intent data, ABM signals) to power sales engagement Leverage AI across the stack to accelerate experimentation, personalization, segmentation, and reporting Manage paid media contractors — brief them, approve creative, and optimize spend against CAC and pipeline targets Run conversion rate optimization across landing pages, onboarding, and funnel touchpoints (A/B testing, cohort and funnel analysis) Use account and market intelligence to create, improve, and test sales assets and messaging Translate dashboards into decisions — identify what's working, kill what isn't, and scale what scales Report weekly on funnel performance and growth experiments What You'll Bring: 3–5 years in B2B SaaS growth marketing, with a track record reaching and converting enterprise accounts Deep HubSpot expertise (or equivalent) — marketing automation is your home base Fluency applying AI tools to marketing workflows (automation, analysis, creative QA, ops) Strong command of B2B growth principles: experimentation, rapid iteration, metrics-driven decisions Proven ability to manage contractors and approve creative without being the creator Comfort owning data — pulling it, interpreting it, and defending conclusions with it Heavy bias toward action and independence; unafraid to unblock yourself and ask questions Healthcare experience a plus Where You'll Be: We offer flexibility in your work location! For this role, you just need to be based within the US, allowing you to work where you feel most productive What Zivian Has for You: A dynamic, diverse, and collaborative work environment. Fast-paced startup culture full of growth minded colleagues. A distributed team with opportunities for in-person collaboration. Competitive compensation and benefits package. A supportive, non-competitive work environment where the team truly cares about one another. Opportunities for continuous learning and professional growth. Flexibility in work location.