Field Marketing Representative - Rainier

Description About Pabst Nearly two centuries in, Pabst is still rewriting the playbook. We’re the team behind some of America’s most recognizable beer brands – driven by creativity, grit, and a passion for what’s next. We honor our heritage while pushing forward with bold ideas, fresh thinking, and a people-first culture. Because great brands are built by great people. The Role We’re looking for a Field Marketing Representative based in Seattle to help champion the Rainier brand and connect with the next generation of Rainier fans. This role is equal parts creative and executional - we need someone who understands the quirky spirit of the Pacific Northwest, knows what makes Rainier unique, and can turn fresh ideas into real-world brand moments. As the local face of the brand, you’ll build relationships with key accounts, support sales efforts, execute impactful activations, and help ensure Rainier shows up authentically and consistently across the market. This is a hybrid marketing and sales role for someone who’s a self-starter, natural connector, and strong collaborator. We’re looking for someone who can balance creative instincts with commercial mindset, and who’s excited to roll up their sleeves, sell, and help grow the brand. Why You'll Love It Here Pabst is a portfolio of iconic American brands with a deep cultural footprint and an appetite to do things differently. This role offers the opportunity to shape how Rainier Beer can show up at retail, influence real commercial outcomes, and build programs that matter to sales, retailers, and consumers alike. Flexibility Work that fits your life – with a hybrid schedule, unlimited vacation, 9 sick days, 10 company holidays, and 2 paid volunteer days. Great Benefits Comprehensive healthcare plans, a 401(k) with company match and immediate vesting, paid parental leave, disability coverage, life insurance, and more. Great People A casual, high-energy environment where authenticity is celebrated, curiosity is welcomed, and creativity is supported. It's a place where you can show up as yourself, take on meaningful challenges, and help build brands people actually care about. What You'll Do In this role, you’ll help shape how Rainier shows up across the Pacific Northwest - from neighborhood bars and retailers to festivals, events, and local cultural moments. Partner with local distributor teams to grow Rainier distribution across top on-premise and off-premise accounts Build strong relationships with key accounts, venue managers, bar owners, retail buyers, and community partners Drive distribution gains and increase brand velocity across the market Conduct regular account audits to ensure strong pricing, visibility, POS execution, and menu placement Track competitive activity and identify new opportunities in-market Lead the execution of events, sampling programs, festivals, sponsorships, and local brand activations across the Pacific Northwest Manage activation logistics from start to finish, including staffing, product pulls, POS setup, and on-site execution Capture photo and video content to support social media, recaps, and sales materials Help ensure every activation feels authentic, engaging, and true to the Rainier brand Serve as a connector between Marketing and Sales, helping align goals, programming, and market insights Share regular market feedback to support innovation, creative development, and strategic planning Collaborate with agencies, influencers, and local talent to elevate brand presence when appropriate Train staff, ambassadors, and partner teams on the Rainier story, portfolio, and best-in-class brand representation Manage budgets responsibly and track KPIs including distribution gains, event impact, impressions, and ROI Submit regular market recaps, reporting, and upcoming opportunities to Marketing and Sales leadership Maintain organized POS inventory, event calendars, and operational processes to keep programs running smoothly What You'll Bring A genuine connection to Rainier and the Pacific Northwest culture, hospitality, and bar scene Comfort working in environments where alcohol is served, along with a commitment to promoting responsible consumption 2–4 years of experience in field marketing, sales, brand ambassadorship, or beverage alcohol preferred Strong communication and relationship-building skills; comfortable connecting with everyone from bartenders to distributor leadership teams A creative mindset and passion for grassroots marketing and authentic brand storytelling An independent, self-starter mentality with the ability to thrive in fast-moving, entrepreneurial environments A willingness to roll up your sleeves, sell, and help make things happen Flexibility to work nights and weekends for events, with some regional travel required Additional Details The salary range for this role is $70,000 - $75,000 based on experience. This role is based in Seattle, with flexibility for mobile work depending on launches, cultural moments, and partner needs. Think you’d be a great fit? Let’s talk. PBC takes pride in developing and promoting talent as an Equal Employment Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, national origin, gender, age, religion, disability, veteran status, or any other category protected by law. By fostering a diverse business environment, PBC welcomes opportunities to learn from each other, our customers, and business partners. California Residents click HERE for our Privacy Notice.