E-Commerce & Brand Specialist (Remote-Based – Philippines)

Job Title: E-Commerce & Brand Specialist

Location: Remote – Philippines

Reporting To: Marketing Manager / Business Head

Job Summary

We are looking for a creative, analytical, and results-driven E-Commerce & Brand Specialist to manage and grow our online brand presence, improve customer engagement, and support e-commerce sales performance. The ideal candidate will have experience in digital marketing, social media management, online marketplace operations, brand communication, and e-commerce coordination.

The role requires someone who can combine creativity with commercial thinking to strengthen brand visibility, optimize online customer experience, and support business growth initiatives.

Key Responsibilities

E-Commerce Management

• Manage and update e-commerce platforms, online stores, and product listings
• Coordinate product uploads, pricing updates, promotions, and inventory visibility
• Monitor website and marketplace performance metrics
• Support online sales campaigns and promotional activities
• Coordinate with operations and customer service teams to ensure smooth order fulfillment

Brand & Digital Marketing

• Develop and maintain consistent brand identity across digital platforms
• Create and schedule social media content aligned with marketing campaigns
• Manage brand communication across Facebook, Instagram, TikTok, LinkedIn, and other platforms
• Coordinate digital marketing campaigns, influencer collaborations, and promotional activities
• Support content creation including captions, banners, product descriptions, and marketing materials

Performance & Analytics

• Track online engagement, campaign performance, and e-commerce KPIs
• Analyze customer behavior, trends, and competitor activities
• Generate periodic reports with recommendations for improvement
• Support SEO, online visibility, and customer acquisition initiatives

Customer Experience

• Monitor customer feedback, online reviews, and social engagement
• Coordinate timely responses to customer inquiries and concerns
• Support initiatives to improve customer satisfaction and brand loyalty

Requirements

• Bachelor’s Degree in Marketing, Business Administration, E-Commerce, Communications, or related field
• 2–5 years of experience in e-commerce, digital marketing, or brand management
• Experience managing social media and online marketplaces
• Knowledge of Shopify, WooCommerce, Amazon, Lazada, Shopee, or similar platforms is an advantage
• Familiarity with Meta Ads, Google Analytics, Canva, and digital marketing tools
• Strong communication and content creation skills
• Analytical mindset with attention to detail
• Ability to work independently in a remote environment

Preferred Skills

• Social Media Management
• Content Creation & Branding
• Digital Marketing
• E-Commerce Operations
• SEO & Analytics
• Campaign Management
• Customer Engagement
• Time Management & Coordination

Employment Type

Full-Time | Remote-Based

Preferred Candidate Location

Philippines

KPI Areas

• Online sales growth
• Social media engagement
• Website/marketplace performance
• Campaign ROI
• Customer response & satisfaction
• Brand visibility and reach
• Content consistency and quality