Director of Communications (d/f/m)

Berlin (hybrid, 3+ days on-site) | Start ASAP (flexible for the right candidate) mobile.de is Germany’s largest vehicle marketplace, with more than 1.6 million listed cars, commercial vehicles, motorcycles, and e-bikes (annual average 2025). Both private customers and registered vehicle dealers use the platform and benefit from more than 140 million visits per month*. As a “one-stop shop,” mobile.de’s offering includes not only buying and selling, but also financing and leasing solutions. Founded in 1996, the company is a subsidiary of Adevinta, a global leader in online classified portals. Based in Berlin-Charlottenburg, we offer a dynamic environment where growth, learning, and collaboration are at the heart of everything we do. If you are driven by an eagerness to disrupt, have a passion for collaboration, and are excited about shaping the future of mobility, we would love to hear from you. Reporting to: CMO (company-wide mandate; close partnership with CEO, Chief of Staff, CFO and PE sponsors) We’re entering a pivotal phase – building our strategic, AI-first corporate communications capability : aligning the company narrative, strengthening executive visibility, and building a scalable comms operating system. Your mission (12 months): Strengthen strategic positioning and drive company-wide narrative alignment (“single source of truth”). Build and run a Comms Operating System : governance, processes, planning, measurement, and AI-first workflows. Deliver excellent day-to-day comms execution with your team in a fast-moving environment. Builder-first, hands-on corporate comms leader with strong strategic mindset, structure and speed. Proven ability to align senior stakeholders and implement governance that people actually follow. Strong writing and editorial standards; extensive expertise in AI-driven communications; calm under pressure; real backbone. Fluent in German & English . 10+ years of progressive experience in Communications & PR Berlin hybrid (3+ days on-site); not fully remote . Develop and lead the strategic corporate communications , working closely with and advising senior management. Own narrative architecture (messaging system, Q&A, fact base, templates) and executive alignment. Drive Executive Communications & visibility (CEO/C-level sparring, ghostwriting, LinkedIn, speaker placement, media prep) Own the stakeholder management strategy Build issues & crisis readiness (playbooks + simulations). Lead the transformation toward AI-first comms (approved GenAI platform, governance, adoption) / build, lead, and scale a high-performing AI-driven PR engine Lead internal comms strategy , editorial calendar, and success metrics across the organisation. Drive change communication and storytelling — making complex topics clear, consistent, and inspiring. Own major company events (All-Hands, People Leader Days, leadership offsites) end-to-end. Partner with Chief of Staff and CEO to shape messaging for leadership updates and board-related cascades. Coach and prepare senior leaders for internal forums — messaging, talking points, and rehearsal. Why join: High ownership and freedom to shape a strategic function. Direct impact on an the company’s growth journey and positioning. Apply with your CV/LinkedIn and a short note: What’s your 12-month target picture for the comms function? What are your top levers to build an AI-first comms capability? Working at mobile.de comes with its perks! Enjoy the following benefits (some of many): Rewards: competitive base salary and participation in the company’s incentive programs. Plan for the Future: On top of the statutory retirement insurance, we offer a competitive company pension scheme. Team-Building: Regular team and company events offer the opportunity to network and learn from each other. Learning & Development: Keep growing with access to coaching, learning platforms and resources. Mobility: Stay mobile with a monthly transportation allowance. Enjoy working: Our well-equipped office supports focused work and teamwork – plus inviting social zones where colleagues can relax and connect. Flexible working: a hybrid approach with the option to work abroad for a set number of days per year. Wellbeing: confidential employee assistance and support services available to employees and their immediate families. Family support: enhanced parental leave and family-friendly policies to support all parents and careers. Meaningful Work: We are a diverse, international, highly skilled and passionate team committed to a world where people share more and waste less. Every day you will have the opportunity to make a huge difference for our users, customers as well as shape the future. Embracing AI: We’re at the forefront of integrating cutting-edge AI technologies into our operations. Being part of mobile.de you will work with and learn about AI tools, contributing to projects that leverage AI to enhance efficiency, improve customer experiences, and drive our mission forward. With an AI-first mindset, we foster a culture of continuous learning and experimentation, empowering our team to explore and apply AI in meaningful ways for the company and themselves. Connection and Inclusion: Our culture is the glue that holds us together. We believe in making meaningful connections and creating an inclusive atmosphere with lots of opportunities to connect both in your day to day work and through social team activities (online and offline). mobile.de is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, colour, national origin, gender, sexual orientation, age, marital status or disability status.