ABOUT THE ROLE: We're looking for a Direct Mail Systems Architect to design a scalable, cost-effective, in-house direct mail system for the US market. You'll map, automate, and optimize every step of the direct mail fulfillment process, from data ingestion to delivery, eliminating dependence on expensive third-party vendors. In addition, you'll support sales management efforts including lead follow-up, prospect research, and client communication. This role is for someone who has built or managed high-volume direct mail operations, can create a fully automated, measurable, and profitable system, and is comfortable contributing to the sales process.
Key Responsibilities
Architect and implement an end-to-end direct mail system that replaces external providers.
Automate workflows using n8n, Make (Integromat), Zapier, or webhooks from CRM data to fulfillment.
Integrate CRM platforms (HubSpot, GoHighLevel, etc.), data prep pipelines, and print/mail vendors.
Identify, vet, and onboard US-based print and postage partners for scalable execution.
Optimize for cost, speed, and reliability across printing, postage, and delivery.
Develop SOPs and documentation for consistent, repeatable output.
Collaborate with leadership to forecast volume, cost, and margin across client campaigns.
Implement tracking and attribution models (QRs, pURLs, unique IDs) for performance visibility.
Ensure USPS compliance and expertise in automation-friendly mailing formats (EDDM, presort, first-class, bulk).
Support sales management by following up with leads and prospects in a timely manner.
Conduct research on prospects, clients, and target markets to inform outreach and campaign strategy.
Handle ongoing communication with leads and clients to nurture relationships and move opportunities forward.
Requirements
Proven experience building or managing US-based direct mail fulfillment systems.
Strong knowledge of print, postage, and logistics workflows from data to delivery.
Familiarity with USPS APIs, cost optimization, and compliance processes.
Skilled in CRM-to-print automation, PDF generation, and variable data merging.
Ability to analyze and optimize per-unit cost breakdowns (printing, postage, labor).
Experience with address validation APIs, batch processing, and postage tracking tools.
Comfortable with sales-support tasks such as lead follow-up, research, and client communication.
Bonus: Experience replacing or integrating with Lob, Click2Mail, PostGrid, or Postalytics.
Ideal Candidate
Thinks like an engineer and operator, viewing every workflow as a system to refine.
Experienced with direct mail campaigns at scale (10k–500k+ pieces).
Comfortable managing vendors, APIs, and automation tools simultaneously.
Focused on cost reduction, efficiency, and measurable reliability.
Proactive communicator who can support sales follow-up and research without dropping the ball.
Motivated to own and build a long-term direct mail infrastructure used across clients.
Why Join Us
Build automation that replaces legacy vendors and scales nationally.
Collaborate directly with founders and creative teams on high-impact projects.
Fully remote with flexible hours; results matter more than presence.
Competitive compensation and growth potential into operations or automation leadership.
Send
TO APPLY:
A short loom video summary of a direct mail system you've built or managed (tools, volume, ROI).
A brief note on any experience with sales follow-up, prospect research, or client communication.
Your location, time zone, and preferred working hours.