About Us
At Team Up, we help top talents from the Caucasus region land dream jobs and work remotely for international companies. Our job openings typically cover positions in Operations, HR, Sales, Marketing, and Design, and they may be part-time, full-time, or freelance roles.
Our headquarters are in Georgia and our talent network includes top professionals from Armenia, Georgia, Turkey, and Azerbaijan, creating a diverse and dynamic community.
Job Description
This is a remote position.
We are looking for a Digital Media Director for our key client — an internationally recognized company operating in the physical gold and macroeconomic analysis space, with a rapidly growing global digital media ecosystem focused on financial markets, wealth preservation, and macro content.
The role is focused on scaling and leading a high-growth digital media operation across platforms including YouTube, Instagram, Substack, TikTok, and WhatsApp. The ideal candidate will combine strong editorial judgment, digital growth expertise, leadership skills, and understanding of financial/macroeconomic topics.
The candidate must be comfortable working on Asian time zones.
Your Duties:
Lead the strategic growth of digital media platforms across YouTube, Instagram, TikTok, Substack, and WhatsApp
Scale audience reach, engagement, and platform performance through content and distribution strategies
Oversee editorial planning and narrative positioning within macroeconomics and financial markets topics
Coordinate content production workflows and media operations
Monitor analytics, KPIs, and growth metrics across all channels
Lead and coordinate content, production, and research teamsConduct regular KPI and performance reviews
Optimize platform-specific growth strategies and audience acquisition
Identify and evaluate emerging media trends, platforms, and AI-powered content tools
Maintain operational discipline and consistency across all media channels
Requirements
Proven experience scaling digital media platforms and online audiences
Strong understanding of YouTube, Instagram, TikTok, Substack, and digital content ecosystems
Strong editorial instincts and storytelling/narrative positioning skills
Understanding of financial markets, macroeconomics, or investment-related content
Leadership experience managing or coordinating content/media teams
Experience working in fast-paced, entrepreneurial environments
Familiarity with AI-enabled media production and automation tools
Strong analytical mindset with experience tracking KPIs and performance metrics
Excellent English communication skills, both written and verbal
Ability to work aligned with Asian time zones
Strong organizational, coordination, and project management skills