Digital Marketing Specialist (B2C)

Our client: Our client is a market leader in its industry. They are looking for a high caliber Digital Marketing Specialist to join their team in energetic team. Your role: Prepare advertising plans for search, display, video and social media ads Track and evaluate the effectiveness of all online marketing campaigns Prepare and execute digital marketing work, including social media ad, SEM/ SEO, marketing database, and display advertising campaigns to generate brand awareness, drive traffic, lead generation, and conversions. Responsible for performance reports and analyse with targeting to maximize ROI of various marketing activities Use of Google Analytics and other social media analytic tools to analyze marketing activities and improve content, website traffic, social followers, email conversions and to optimize effectiveness Requirements: Bachelor Degree in Marketing or related disciplines At least 3 years digital marketing experience, experienced in digital agency will be an advantage Demonstrated knowledge of SEO, SEM, Google Tag Manager and Google Analytics. Self-motivated, attentive to details and able to work independently Well organized and able to meet deadlines and multi-tasking Great team player with strong communication and presentation skills, energetic Excellent command in spoken and written Chinese and English Click "Apply Now" to apply for this position or call us at +852 2762 4829 for a confidential discussion. All information collected will be kept in strict confidence and will be used for recruitment purposes only.