Digital Marketing Specialist

About Contour Contour Software has grown from a dozen people to over 2,000 staff across 3 cities, in less than 14 years. As a subsidiary of Constellation Software Inc., we are proud to be part of a global enterprise software conglomerate that has grown to become one of the top 10 software companies in the world, with employees and customers in 100+ countries. With a broad-based and ever-growing portfolio of market-leading, vertical-market enterprise solutions covering more than 100 industry domains in predominantly mature markets, CSI's recipe creates the perfect environment for professionals to build fulfilling, long-term careers. What started as an R&D & Accounting back-office, has progressed into a full-service Global Centre serving all functions and departments, at the divisional as well as operating group/corporate level. Today Contour employees, located in Karachi, Lahore & Islamabad, are serving CSI divisions located in time zones spanning the globe, from Sydney to Vancouver. With the global growth of Constellation as the wind in our sails, we are only just getting started! Job Description The Jonas Synergy Marketing Specialist is a remote, full-time position focused on driving digital marketing success for golf course clients. This role supports the onboarding, implementation, and management of marketing solutions, including websites, mobile apps, email, and SMS campaigns. Reporting to the Director of Digital Experience, the specialist ensures seamless client experiences through project management, technical support, and strategic consultation . Ideal candidates have a background in digital marketing and the golf industry, with expertise in platforms like WordPress and Jira, strong organizational skills, and a passion for helping clients thrive. This role emphasizes collaboration, creativity, and delivering measurable results through innovative marketing strategies. WHO WE ARE Jonas Synergy is a fast-growing Detroit-based company in the golf industry that is looking for people who are action oriented, customer-focused, quick to learn, dedicated, accountable, and driven. We design and build comprehensive software that’s simple to use so that golf business owners and operators can focus on what they do best—providing unforgettable golf experiences. HOW WE WORK We make bedrock business principles accessible and intuitive for golf courses operators of all sizes by arming our partners with comprehensive and easy to use software solutions. We like operating at full throttle in a collaborative group of both seasoned startup veterans and tech-novices who deliberate about the right way to do things, and who are empowered to take smart risks, find brilliant solutions, and build things that better the well-being of our customers and theirs. We’re doing our best work when we’re learning from our mistakes, improving on our successes, and finding abilities we didn’t know that we had. WHAT YOU’LL DO The Jonas Synergy Marketing Specialist plays a key role in supporting the growth and implementation of digital marketing solutions for golf course clients. Reporting to the Director of Digital Experience, this role is focused on the execution, onboarding, and enhancement of marketing services, including websites, mobile apps, email marketing and sms marketing, and other digital tools. The ideal candidate will be a hands-on team member with experience in customer relationship management and a passion for helping businesses succeed through innovative technology solutions. The ideal candidate has a background in both digital marketing and the golf industry, with a proven track record of executing successful digital marketing strategies, while also being very comfortable with relationship management and getting the most out of their interaction with the golf course operators. The daily responsibilities will include but not be limited to: ● Client Onboarding: ○ Assist in onboarding new and existing client websites using platforms such as WordPress. ○ Manage the implementation of white-label mobile applications and email/SMS marketing tools for clients. ● Project Management: ○ Lead and manage digital projects for websites, mobile apps, and email/SMS marketing from inception to completion, ensuring projects stay on track, meet deadlines, and exceed client expectations. ○ Use tools such as Jira for tracking project milestones, managing tasks, and collaborating with cross-functional teams. ○ Coordinate with internal stakeholders and clients to ensure smooth communication and delivery of services. ● Ongoing Support for Digital Products: ○ Provide ongoing support for client websites, mobile applications, and email/SMS marketing platforms. ○ Troubleshoot technical issues and work with relevant teams to resolve any product-related concerns quickly and effectively. ● Customer Engagement & Strategy: ○ Serve as a key point of contact for clients, understanding their needs and offering recommendations on best practices for digital engagement. ○ Monitor client campaigns, analyze performance metrics, and suggest optimizations for better outcomes. ● Product Expertise & Training: ○ Maintain a deep understanding of Jonas Synergy ’s tools, including WordPress for website design, mobile app , email marketing platforms, and Google Workspace. ○ Educate clients on best practices and product features, providing training and support as needed. ● Collaboration & Internal Coordination: ○ Work cross-functionally with teams such as Sales, Implementation, Support, and Customer Success to deliver top-notch client service and drive product adoption. HOW YOU’LL DO IT ● In depth training on our golf course management platform and digital products. ● Work closely with our golf course operators to learn their needs. ● Prioritize tasks for multiple projects. ● Strong communication and writing skills. ● Strong organizational and time management skills. ● Passion for both golf and digital marketing, exhibiting empathy for customers and their success , through our marketing offering. ● Passion for being a part of a growing organization. WHO YOU ARE You’re passionate about helping golf course operators and their teams elevate their businesses through innovative digital marketing solutions. You’re the kind of person who digs into the details of their challenges, understanding their unique needs and delivering tailored strategies to enhance their online presence. You thrive on making sure your clients succeed, whether it's through well-executed websites, mobile apps, or marketing campaigns. You’re a strong listener and communicator, able to translate a client’s goals into actionable digital solutions. Building relationships is second nature to you, and you genuinely enjoy working with clients to understand their vision—how they want to connect with their golfers and present their brand. You’re comfortable working with the familiar, but you’re also excited to introduce new, creative ideas that push the boundaries of traditional marketing. Requirements: ● Bachelor's degree in marketing, business administration, or a related field. ● Experience in a customer-facing role such as marketing, account management, or customer success, preferably in digital marketing. ● Strong knowledge and experience in using WordPress for website design, email marketing platforms, Google Workspace, and Jira for project management. ● Familiarity with mobile application deployment and marketing automation tools. ● Demonstrated ability to manage multiple digital projects (websites, mobile apps, email/SMS marketing) simultaneously, delivering them on time and within scope. ● Experience working with golf course management software or in the golf industry is a plus . ● Excellent communication and relationship-building skills, with a focus on solving client problems and delivering value. ● Technical aptitude with the ability to learn new tools and technologies quickly. ● Strong organizational skills and attention to detail, especially in managing complex projects across multiple clients. ● Ability to provide ongoing support and technical assistance to clients, ensuring long-term success with Jonas Synergy ’s digital products. 30-60-90 STARING PLAN Days 1-30: ● Learn the framework of your day-to-day responsibilities. ● Gain in-depth knowledge of Jonas Synergy software, including the Jonas Synergy Marketing tools and associated software used in the role. ● Collaborate with the Director of Digital Experience and Managed Marketing Team Lead to understand the product offering, the tools we leverage , and the infrastructure that is in place. ● Begin familiarizing yourself with tools like WordPress, email/SMS marketing platforms, and project management tools such as Jira. ● Participate in introductory client meetings and training sessions to understand client expectations and how to manage relationships effectively. ● Shadow senior team members to observe onboarding processes for new clients, specifically focusing on website , mobile app , and email/SMS marketing tools. Days 31-60: ● Shadow the Director of Digital Experience to gain a deeper understanding of the day-to-day functions of the role. ● Take on your first client project, with assistance from the Director, working through the various steps involved with managing accounts from onboarding to ongoing support. ● Develop initial marketing plans for Managed Marketing clients, incorporating website updates, mobile app launches, and email/SMS campaigns. ● Create monthly customer meeting outlines and content for ongoing client check-ins, making use of reporting tools to evaluate campaign performance. ● Draft templates and content for email blasts, campaigns, SMS texts, and social media posts, tailored to the specific needs of your clients. ● Work within social media management and performance reporting platforms to monitor client marketing efforts. ● Begin using Google Business Management tools, exploring strategies for optimizing client visibility and engagement through local SEO and Google tools. Days 61-90 (and beyond): ● Manage a full client workload, taking responsibility for multiple golf course accounts and their respective digital marketing projects. ● Closely monitor the performance of various marketing campaigns, tracking key metrics (open rates, click-through rates, engagement) and analyzing data to evaluate the effectiveness of campaigns. ● Plan and execute full marketing campaigns for golf course clients, including content creation, campaign scheduling, asset coordination, and ensuring on-time delivery across multiple channels (email, SMS, social media , mobile apps). ● Build strong relationships with clients by understanding their business goals and aligning marketing strategies to support those objectives . ● Conduct regular client meetings to discuss performance metrics, provide recommendations for improvement, and identify new opportunities for growth. ● Actively contribute to the continuous improvement of Jonas Synergy ’s managed marketing services by sharing feedback, identifying process improvements, and suggesting innovative marketing strategies. Exciting Benefits we offer: Market-leading Salary Medical Coverage – Self & Dependents Parents Medical Coverage Provident Fund Employee Performance-based bonuses Home Internet Subsidy Conveyance Allowance Profit Sharing Plan [Tenured Employees Only] Life Benefit Child Care Facility Company Provided Lunch/Dinner Professional Development Budget Recreational area for in-house games Sporadic On-shore training opportunities Friendly work environment Leave Encashment Disclaimer: At Contour, we attribute our success to the unique contributions of our diverse staff. We’re committed to fostering a culture of respect that thrives on the varied perspectives and experiences of all individuals we recruit, employ, promote, and compensate. Since day one, we’ve adhered to a policy that champions a work environment honoring the worth and dignity of each person while being free from all forms of employment discrimination. In our continuous effort to promote inclusivity, we extend our commitment to individuals with special needs by providing reasonable accommodations. We actively encourage qualified individuals with special needs to apply for the various openings within our company. Should you require assistance in completing the application process or have any inquiries regarding special facilities, please do not hesitate to contact our HR team. Your unique talents and abilities are welcomed and valued here.