Digital Designer

About the Job About Sculpted by Aimee Founded in late 2016 by Aimee Connolly, Sculpted by Aimee is an Irish-born beauty brand with a global vision. Aimee, who began her journey as a makeup artist after earning a bachelor’s degree in business, spotted a gap in the market for makeup that was both easy to apply and highly effective. Combining her passion for beauty and business acumen, she launched Sculpted by Aimee to create products that simplify beauty routines without compromising results. At the heart of Sculpted by Aimee is a commitment to empowering beauty enthusiasts with multitasking, user-friendly products that deliver a glowing finish in five minutes or less. Our products are designed to enhance natural beauty, applying effortlessly and blending seamlessly to help our community look and feel their best. In less than eight years, Sculpted by Aimee has achieved cult status, surpassing established beauty conglomerates to become the number one mass cosmetics brand in Boots Ireland*. We have expanded our presence across key retailers such as Boots and Selfridges UK, and our e-commerce platform now serves customers in 68 countries. Our 360° omni-channel approach includes a robust physical presence in over 500 retailers across eight countries and four flagship stores in the UK and Ireland. Our product portfolio includes over 140 makeup, skincare, and body products, all proudly certified by Leaping Bunny and recognized with 40+ industry awards. With an extensive range of complexion products offering over 100 foundation shades, Sculpted by Aimee is dedicated to celebrating real skin and promoting minimal retouching in our social media and campaigns. *In June 2024 Sculpted by Aimee was ranked the number one mass cosmetics beauty brand in Boots Ireland’s self-selection category. At Sculpted by Aimee, we have an exciting new opportunity to join our in-house studio as a Digital Designer. Reporting to the Lead Designer, you will be the digital design go-to, bringing to life engaging content across motion and static. The ideal candidate will be responsible for designing/producing high-quality organic and paid social media content, with a strong focus on video and animated assets, as well as assets for our D2C ecommerce platform, to enhance our brand's online presence and engagement. You will play a pivotal role in ensuring that our online presence is visually pristine and effectively converts. Accountabilities Include Ecommerce Design engaging and visually appealing digital assets for our direct-to-consumer (D2C) ecommerce website, including homepage banners, category graphics, product images, promotional banners. Work with the commerce team to create landing pages that ensure consistency across campaigns and the brand. Paid Media Content Work with our Performance Marketing team to create graphics and videos for our digital paid media channels, including banners, static ads, carousels, short-form videos and GIFs Optimize videos to ensure adherence to platform specifications and best practices. Implement feedback from performance data to refine and enhance the effectiveness of visual content. Stay updated on the latest video editing techniques and social media trends to keep content fresh and innovative. Organic Social Content Development of motion assets for our organic social channels, that effectively communicate the brand's message and drive engagement. Collaborate with the social media team to understand content objectives and deliver creative solutions. Email Campaigns Design responsive and visually appealing graphics for CRM campaigns and automated sequences that drive engagement and conversion. Experience Needed Minimum 5 years’ experience in digital design, ideally in luxury or beauty ecommerce. A strong design portfolio demonstrating all types of digital design (Web, CRM, Social, Paid Media) Significant experience in video editing and animation to elevate our Paid Social channels. Proficient in all Adobe software and Figma Proficient in video and animation software (After Effects preferred) Experience with e-commerce, CRM & paid platforms (e.g.Klaviyo, Shopify, Loyalty Lion, Google, Meta) Understanding and knowledge of UX/UI and Accessibility. Excellent attention to detail and the ability to work across multiple projects and deadlines. Proactive, with a strong ability to take initiative and work independently. Experience working with a Founder-led brand (not necessary, but ideal) Great sense of design and composition with a strong eye for layout and appreciation of brand guidelines. Passionate about beauty and skincare A good ‘fit’ with our core values of being Inspiring, Ambitious and Open A deep understanding of the latest trends and technologies in the industry Sculpted by Aimee is committed to creating a diverse and inclusive work environment, where all of our employees have equal access to opportunities and everyone’s voices are heard. We respect and value all differences (seen and unseen) and strongly encourage applications from all backgrounds, which will be considered regardless of race, colour, religion or belief, gender expression, sexual orientation, national origin, pregnancy and maternity, disability or age.