Digital Campaign Strategist

Welcoming Neighbors Network Job Posting: Digital Campaign Strategist Position Title: Digital Campaign Strategist, Welcoming Neighbors Network Communications Hub Location: Remote, with some travel for events approximately 2-3 times per year Reports to: Director of Welcoming Neighbors Network Communications Hub Hours per week (average): 40 Overtime Status: Exempt Salary Range: $77,220 - $85,250 Welcoming Neighbors Network (WNN) is seeking an energetic, collaborative Digital Campaign Strategist to join the Welcoming Neighbors Network communications hub to support Network members and partners across the nation as they strive to pass pro-housing policy. Through coalition-building, community organizing, policy development and grassroots lobbying, Welcoming Neighbors Network member organizations advocate to legalize abundant housing options, lower the cost of housing, reduce the displacement of marginalized communities and ensure all Americans can find safe, stable housing that fits their needs and budgets. As a national network, WNN members come together to hone strategies, support one another, share lessons, replicate successes, avoid mistakes and tackle challenges creatively. The Digital Campaign Strategist will play a central role in the communications hub, which serves as the rapid response, earned media, paid media, digital communications and messaging support center for groups focused on delivering more abundant housing policy in their communities. The team acts as an internal agency for pro-housing policy communication efforts across the nation, with a particular focus on supporting and uplifting the work of state and local organizations. Responsibilities include: Support digital and social media components of local and state-level advocacy campaigns, in partnership with local leaders, including: Creating white-label content or template assets for local organizations to leverage across social media platforms, websites, and action alerts/newsletters. Providing rapid-response support including developing bespoke digital content (e.g. infographics, action alerts) during high-need moments in member campaigns. Crafting digital advertising plans, coaching local leaders on the implementation of ad strategies, and monitoring budgets and preparing reports on the performance of campaigns. Create and deploy compelling content for WNN’s external digital communications, including: Generating a consistent cadence of educational content for WNN’s social media accounts, following messaging best practices and prioritizing opportunities to highlight diverse community leaders and stories of community impact across the pro-housing movement. Proactively recommending and developing rapid-response content for WNN’s BlueSky, highlighting new policy developments and leveraging trending topics. Staying up to date on the latest social media trends, and recommending new opportunities to leverage (e.g. launching a new LinkedIn presence, flagging trending video formats that local leaders can learn from). Collaborate with the communications team and policy team to monitor and shape national narratives in the social media and digital sphere, including: Monitoring for threats and opportunities in online discussions of housing issues, and flagging new developments for the team Brainstorming opportunities, in partnership with the team, for shaping national conversations that boost public appetite for pro-housing policy, influence journalists and other influencers, promote best practices among policymakers, activists, and potential activists, and lift local success stories nationally. Provide project management support and drafting support for related communications projects across earned media and other platforms, under guidance of teammates, as needed. (Plus other related responsibilities as needed) Qualifications: (Research shows that members of marginalized groups often do not apply if they do not meet all qualifications. If you feel you can excel at this role, please apply.) Ideally, two to four years of combined employment in digital campaigns for issue advocacy; and/or in digital communications for federal or state candidate campaigns or governmental offices. Zeal for our organizational goals and strategies, including Passing ambitious pro-housing policy in communities across the country Supporting local advocates to run powerful campaigns, Cultivating strong, creative, trusting coalitions, and Working with a diverse array of partners behind the scenes to accomplish our objectives. Demonstrated ability to thrive in a fast-paced campaign environment, independently driving projects from concept to completion while proactively keeping the team aligned and informed. Experience crafting compelling visual content, such as designing infographics or editing short-form video content, for organizations’ or principals’ accounts on social media including Facebook, X, Instagram, TikTok, LinkedIn, BlueSky. Strong writing skills, including the ability to turn around high-quality written content quickly. Experience developing and managing plans and budgets for paid advertising campaigns on Meta or other platforms. Experience managing a mix of proactive and rapid-response digital communications efforts around complex issue areas or political moments. Experience in and interest in monitoring political discourse online and flagging opportunities to shape emerging narratives. Sophisticated understanding of the digital media landscape and commitment to ongoing professional development in alignment with shifting industry trends. Dedication to participating in an inclusive, empowering organization that leans into collaboration, plays well with others, and values outcomes over credit. Commitment to racial and social equity, inclusion, and empowerment, inside our organization and in our work with partners and collaborators. Strong interpersonal abilities, with a willingness to collaborate across lines of difference and work with diverse people, including with unlikely allies. Calm under pressure and a commitment to kindness and respect. Pay and benefits: This is a full-time, remote work position. Occasional travel around the U.S. - an estimated two to three times per year - is expected. The salary range is $77,220 - $85,250 (depending on experience), with a comprehensive benefits package that includes 100% employer-paid health, dental, and vision insurance for employees (and their families). Employees are able to enroll in 401k retirement plan and are eligible for an employer match. Employees will receive up to 180 hours of annual vacation time (accrued at 5 hours per pay period, totaling 120 hours per year, with up to 60 eligible to roll over), 80 hours of health leave, up to 2 days of casual leave, and 20 hours of volunteer leave annually. Employees will also receive 15 paid holidays throughout the calendar year. Employees are eligible for 12 weeks of paid family and medical leave after 90 days of employment. About Welcoming Neighbors Network: The Welcoming Neighbors Network (WNN) is America’s only national network of independent state and local pro-housing advocacy organizations. Comprising 60+ member organizations across 32 states – plus a prospective member and partner network extending further still – Welcoming Neighbors Network powers the most effective pro-housing organizations and policy campaigns in the country. WNN member organizations were driving forces behind landmark statewide pro-housing policy victories in Arizona, California, Colorado, Connecticut, Florida, Hawai’i, Massachusetts, Maryland, Montana, New Hampshire, Oregon, Rhode Island, Texas, and Washington state, and citywide victories in New York City, Minneapolis, Charlotte, Portland, Cambridge, Columbus, Anchorage and Austin. These policies promise to translate into untold thousands of homes for middle class, working class, and low-income Americans in integrated, amenity-rich, climate-friendly communities. The Welcoming Neighbors Network is a hub for local pro-housing groups and leaders to connect with one another across state lines. WNN documents and shares organizational and campaign resources, based on the successes and learning from across the membership. WNN also helps on-the-ground members and partners build capacity and power by providing access to their national relationships and economies of scale. WNN facilitates collaboration and peer-support of network members across the country and targets resources to maximize campaign impact. We embrace incremental victories on the way to transformative goals and we incorporate a wide variety of allies to navigate different political contexts to achieve policy goals. Welcoming Neighbors Network commits to building an organization that empowers the leadership of directly impacted communities, especially Black, Indigenous, Asian American, Latine, immigrant and low-income or working class communities. WNN prioritizes policy priorities that improve social and economic outcomes for historically oppressed communities, especially communities of color. Equal Opportunity Hiring Statement Welcoming Neighbors Network is committed to attracting, developing and retaining exceptional people, and to creating a work environment that is dynamic, rewarding and enables each of us to realize our potential. Welcoming Neighbors Network’s work environment is safe and open to all employees and partners, respecting the full spectrum of race, color, religion, marital status, sex, gender identity, sexual orientation, national origin, political affiliation, ancestry, age, disability, pregnancy, genetic information, veteran status, and all other classifications protected under federal, state, or local law. How to Apply To apply, please fill out the brief application questionnaire and submit a resume and a cover letter that includes background in communications as well as your interest and any relevant experience or passion in housing, zoning, and land use. Priority will be given to applications received by Monday, July 6. The target onboarding date for this role is September 1, 2026. This hiring process includes 3 interview stages for qualified candidates, with the candidate pool winnowing significantly between each stage: Stage 1: Phone interview Stage 2: Panel video interview Stage 3: Panel video interview, potential exercise assignment and reference checks. Reach kara [at] welcomingneighbors.us with any questions. E-Verify Welcoming Neighbors Network participates in E-Verify and will provide the federal government with employees’ Form I-9 information to confirm authorization to work in the United States. Job candidates and employees authorized to work may not be discriminated against on the basis of national origin or citizenship status. Work Sponsorship Welcoming Neighbors Network does not currently have the capacity to serve as a work sponsor. As such, to be considered for this role, applicants must have authorization to work in the United States and be without the need for work sponsorship now or in the future. Artificial Intelligence Regarding the use of AI: We understand that AI is a tool that is growing in popularity and is widely available. While we do not prohibit the use of AI in polishing your written materials in your application, please ensure that your work expresses your original thoughts and accurately reflects your abilities, skills, knowledge, and problem-solving capabilities. We want to get a feel for you! We maintain the right to disqualify any candidate who we feel has plagiarized and/or misrepresented their skills via the misuse of AI generators and other tools. If you have any questions, please don't hesitate to reach out for clarification.