Content Marketing Manager

Company Description At PayNearMe, we’re on a mission to make paying and getting paid as simple as possible. We build innovative technology that transforms the way businesses and their customers experience payments. Our industry-leading platform, PayXM™, is the first of its kind—designed to manage the entire payment experience from start to finish. Every click, swipe or tap is seamless, fast and secure, helping non-commerce businesses boost customer satisfaction, accelerate payments, and reduce costs. Our single platform handles it all: cards, ACH, digital wallets such as PayPal, Venmo, Cash App Pay, Apple Pay and Google Pay, and even cash at more than 62,000 retail locations nationwide. Today, thousands of businesses across consumer lending, iGaming and online sports betting, property management, and tolling trust PayNearMe to deliver a payment experience that drives real results. In September 2025, we raised a $50 million Series E funding round to accelerate our growth. We’re a team of 300+ employees across 41 states, headquartered in Silicon Valley with satellite offices in Dallas, TX and Holmdel, NJ. Join us and be part of a team that’s shaping the future of payments—one experience at a time. We’re seeking a Content Marketing Manager who will help tell the story of Payment Experience Management, across content types and channels. Reporting to the Senior Director, Brand & Communications, this role will be responsible for developing and executing a content strategy that strengthens our brand position, supports revenue growth, and ensures PayNearMe is highly visible across traditional search, AI-powered search, and large language model (LLM) discovery environments. You’ll combine strong storytelling with modern content distribution strategy, ensuring our message reaches buyers, partners, analysts, the media and industry influencers wherever they seek information. Responsibilities: Content Strategy & Execution Develop and execute a comprehensive content strategy aligned to brand and revenue objectives. Create high-impact content across formats, including long-form, short-form, research reports, video, and multimedia assets, to support brand awareness, thought leadership, and pipeline growth. Translate complex payments and fintech concepts into clear, compelling narratives tailored to enterprise buyer personas. Maintain and manage an editorial calendar aligned to campaigns, product launches, and industry initiatives. Brand Amplification Promote and reinforce PayNearMe’s position as the leader in Payment Experience Management through consistent, high-quality storytelling. Ensure all content adheres to established brand guidelines, voice, and messaging frameworks. Partner with PR, Product Marketing, and Demand Generation to amplify campaigns and strengthen brand visibility across owned, earned, and paid channels. Support executive thought leadership initiatives and industry positioning efforts. Search Optimization, Performance & Analytics Ensure content is optimized for traditional SEO, AI-powered search, and LLM-driven discovery. Apply structured content best practices to improve visibility in AI-generated responses. Monitor emerging AI search trends and evolve strategy to maintain authority and discoverability. Measure impact against KPIs including engagement, brand visibility, and share of voice. Continuously optimize content for performance and relevance. Cross-Functional Collaboration Work closely with Product Marketing, Sales, Client Success, and Executive Leadership to identify insights and stories. Interview subject matter experts to develop authentic, differentiated content. Collaborate with designers and external partners to deliver polished, compelling assets. Qualifications: 5–7+ years of B2B content marketing experience, ideally in fintech, payments, SaaS, or technology. Exceptional writing and editing skills with a strong portfolio of long-form and short-form content. Experience supporting enterprise sales cycles and complex buyer journeys. Experience working with different content editing and multimedia tools, including video editors, visual editors, etc. Strong project management skills, including working with tools such as Asana, Google Docs and more. Familiarity with CMS platforms (e.g., Wordpress, Hubspot, Sanity). Detail-oriented with a strong commitment to brand consistency and quality. Preferred: Experience marketing to financial institutions, lenders, or large billers. Experience supporting PR, analyst relations, or executive communications. Understanding of SEO, content analytics, and evolving AI-driven search dynamics. The annual base salary range for this role represents PayNearMe's good-faith estimate of the base salary it reasonably expects to offer for this position at the time of hire. Actual compensation may vary based on factors including the candidate's experience, qualifications, skills, and work location. PayNearMe may offer compensation outside of this range in certain circumstances. This position will remain posted until filled. Annual Salary Range $120,000 — $130,000 USD Why Join Us?: Competitive salary and benefits with growth-company options grant Fast- paced and professional work culture Stock options with standard startup vesting - 1 year cliff; 4 years total $50 monthly communication expense stipend to go towards your phone/internet bill $250 stipend to enhance your WFH setup Reimbursement for peripheral equipment: monitor (up to $400), keyboard and mouse (up to $200) Premium medical benefits including vision and dental (100% coverage for employees) Company-sponsored life and disability insurance Paid parental bonding leave Paid sick leave, jury duty, bereavement 401k plan Flexible Time Off (our team members typically take off ~3-4 weeks per year) Volunteer Time Off 13 scheduled holidays PayNearMe strives to create a workplace where all employees thrive. Our core values represent who we are today and we take pride in the way we work with each other as well as with our stakeholders. We’re in this together to do the right thing . We deliver real results we are proud of while remaining respectful , transparent , and flexible . PayNearMe is an equal opportunity employer. We are diligently and thoughtfully working towards cultivating a diverse workforce which in turn, enhances our products and services for the communities we serve. Applicants who represent all backgrounds are strongly encouraged to apply. CALIFORNIA CONSUMER PRIVACY ACT: APPLICANT NOTICE Effective Date: January 1, 2020 Last Reviewed on: December 23, 2019 PayNearMe, Inc. (the “Company”) is providing you with this Notice (“Notice”) to inform you about: the categories of Personal Information that the Company collects and maintains about applicants; and the purposes for which the Company uses that Personal Information. For purposes of this Notice, “Personal Information” means information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly with, a natural person that the Company may collect in connection with screening applicants for job openings at the Company. Identifiers and Professional or Employment-Related Information. The Company collects identifiers and professional or employment-related information, which may include some or all the following: real name, nickname or alias, postal address, telephone number, e-mail address, membership in professional organizations, professional certifications, language skills, and current and past employment history. The Company collects this Personal Information to evaluate previous job performance and consider applicants for positions, to develop a talent pool and plan for succession, to conduct applicant surveys, to maintain an internal applicant directory and for purposes of identification, to promote the Company as a place to work, and for workforce reporting and data analytics/trend analysis. Personal Information Categories from Cal. Civ. Code § 1798.80(e). The Company may collect categories of Personal Information listed in Cal. Civ. Code §1798.80(e), other than those already listed above, (a) to the extent necessary to comply with the Company’s legal obligations, such as to accommodate disabilities; (b) to conduct a direct threat analysis in accordance with the Americans with Disabilities Act and state law; (c) for occupational health and safety compliance and record-keeping; and (d) to respond to an applicant’s medical emergency. Characteristics of Protected Classifications Under California or Federal Law. The Company may collect information about race, age, national origin, disability, sex, and veteran status as necessary to comply with legal obligations, including the reporting requirements of the federal Equal Employment Opportunity Act, the federal Office of Contracting Compliance Programs (applicable to government contractors), and California’s Fair Employment and Housing Act. The Company collects this Personal Information for purposes including: to comply with Federal and California law related to accommodation. The Company also collects this category of Personal Information on a purely voluntary basis, except where required by law, and uses the information only in compliance with applicable laws and regulations. Education Information. The Company collects education information such as resumes and graduation records. The Company collects this Personal Information to determine suitability for roles, to determine eligibility for training courses, and to assist with professional licensing. Profile Data. The Company may collect profile data, including the following: psychological assessments, behavior analyses, or other profiling of its applicants. The Company collects this Personal Information to determine aptitude for certain positions and job assignments as well. Background Screening Information. In the event that an applicant is given a formal job offer, the Company collects background screening information prior to hiring, including results of the following types of background screening: criminal history; sex offender registration; motor vehicle records; credit history; employment history; drug testing; and educational history. The Company collects this Personal Information to screen for risks to the Company and its clients, and continued suitability for their jobs and to evaluate applicants for promotions.