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The American Board of Foot and Ankle Surgery (ABFAS) advances the health and welfare of patients by certifying qualified foot and ankle surgeons and ensuring excellence in surgical care. As Communications and Marketing Manager, you will help ABFAS engage residents, Diplomates and candidates, and hospital leadership through audience-focused communications that help stakeholders understand certification requirements, the rigor of the process, and the role of ABFAS Board Certification in safeguarding public health.
Reporting to the Chief Certification Officer, you will work closely with an external communications consultant to operationalize a communications strategy designed to build on ABFAS’s longstanding credibility. This is a hands-on role focused on managing website content, newsletters, social media, and presentations; coordinating cross-office content and internal and external communications; and managing external vendors that support communications deliverables. You will help ensure that channels, including email, newsletters, text messaging, social media, print and digital advertising, and the website, are used in more targeted ways tailored to each stakeholder group.
Early priorities include supporting a campaign to increase the visibility of ABFAS Board Certification as the standard of excellence in podiatric surgery, and messaging and outreach for a new ambassador program. You will also support the Communications Committee by coordinating meetings and materials, partnering with leadership on agendas and discussion topics, and bringing forward recommendations and questions that support continuous improvement of ABFAS communications efforts.
This role offers the opportunity to own a broad range of communications work while collaborating with ABFAS leadership, a strategic communications consultant, and highly respected surgeon volunteers on initiatives with visibility across both the organization and the podiatric surgery profession.
Work Environment, Salary, and Benefits
- This is a fully remote position with occasional travel for in-person staff retreats (1-2 annually) and Communications Committee meetings. Team members work across multiple time zones, with core meeting hours of 9:00 a.m.–3:00 p.m. Pacific Time to support collaboration.
- The budgeted salary range for this position is $85K – $105K, with an outstanding benefits package including a 35-hour workweek, generous paid time off, 100% employer-paid medical, dental, vision, and life insurance coverage for employees, a 4% employer retirement match, and additional benefits.
- Our team is proud to have a supportive culture of trust, respect, and collaboration. Your perspective and contributions will be valued, and you will like who you work with.
Responsibilities
Content Development and Channel Management
- Write, edit, and proofread content for web pages, emails, newsletters, announcements, toolkits, and stakeholder materials, with a consistent brand voice and messaging tailored to residents, candidates, Diplomates, residency program leadership, and hospital credentialers.
- Develop and maintain brand-aligned materials and core messaging tools in collaboration with internal stakeholders and partners.
- Manage day-to-day content on the ABFAS website. Ensure accuracy, usability, and timely updates. Partner with IT to support enhancements.
- Manage ABFAS social media channels, including content planning, publishing, monitoring, and reporting.
- Lead the production of ABFAS newsletters (including the annual newsletter) from planning and content development to production coordination and distribution.
Planning & Project Management
- Maintain an editorial calendar aligned to certification cycles, testing windows, and organizational milestones.
- Coordinate cross-office communications projects, gathering input from staff, drafting or editing content, managing review and feedback, and ensuring on-time publication.
- Manage day-to-day relationships with communications vendors (web support, graphic designers, and print/fulfillment partners) to deliver work on time and on brand.
- Coordinate advertising opportunities from creative development through placement, as needed.
Committee Support and Reporting
- Serve as the staff liaison to the Communications Committee, including agenda development, materials preparation, meeting logistics, and follow-up.
- Track and report on channel and campaign performance. Benchmark practices at peer certification boards. Share recommendations for improvement with ABFAS leadership.
Qualifications
- Bachelor’s degree in communications, marketing, journalism, or a related field.
- 5+ years of experience planning and executing cross-platform communications programs and producing branded content for multiple audiences. Familiarity with certification or healthcare is a plus.
- Excellent writing, editing, and proofreading skills.
- Strong attention to detail with the ability to manage multiple projects while consistently meeting deadlines. Experience managing internal stakeholders, vendors, and outsourced support.
- Working knowledge of content management systems and basic HTML with an understanding of how content platforms interact with databases/systems.
- Proficiency with MS Office, common creative design tools (such as Canva or Adobe Creative Suite), email marketing tools, and basic analytics platforms such as Google Analytics/GA4.
About The American Board Of Foot And Ankle Surgery
Founded in 1975 and located in San Francisco, CA, ABFAS works to protect and improve the health and welfare of the public by advancing the art and science of podiatric (foot and ankle) surgery. ABFAS facilitates the board certification process, from preparing and supporting candidates for certification to helping members maintain their certification.
- Please note, internally this position is titled Content & Channel Marketing Manager
Staffing Advisors is committed to reducing bias in every aspect of the hiring process. We have long recommended a competency-driven approach to hiring. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or any other basis protected by law. We encourage you to apply even if your experience is not a 100% match with the position description; we will consider people from a variety of backgrounds and career experiences.
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Communications and Marketing Manager
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