Analyst, Co-Brand Marketing

Location: Property Name: Saint John Req Id: 24708 Wyndham Hotels & Resorts is now seeking an Analyst, Co-Brand Marketing to join our team in Saint John, New Brunswick. Why Wyndham? By joining Wyndham Hotels & Resorts, you will play an integral role in our mission to make hotel travel possible for all. You’ll be part of the largest hotel franchise company in the world, where we strive to deliver the best value to our owners and guests. Most importantly, you’ll be entrusted to live our unique Count on Me culture, set by our core values of integrity, accountability, inclusive, caring and fun. At Wyndham, we provide all team members the opportunity to grow through best-in-class training and career development, leadership training, mentorship opportunities and educational support. Supporting our team members is a top priority, which is why we offer competitive compensation and benefits, vacation, team member appreciation days, workplace flexibility and much more. At Wyndham Hotels & Resorts, we value and embrace a culture of diversity, equity and inclusion that supports team members of all backgrounds and experiences. We can’t wait to welcome you! The Role The Analyst, Co-Brand Marketing will support the development and execution of marketing strategies across Wyndham’s co-branded financial products portfolio, including credit card, debit card, and international initiatives. This role is responsible for campaign execution, performance analysis, and day-to-day coordination across internal teams, bank partners, and agencies. The ideal candidate is highly analytical, detail-oriented, and eager to grow within a fast-paced, performance-driven marketing organization. This is a remote role based in Saint John, New Brunswick. Team members attend in person collaboration days, training, and business meetings. What you'll do • Support execution of marketing campaigns across acquisition and existing cardmember lifecycle initiatives • Own and update inventory of marketing assets and placements (e.g. guidelines, creatives, URLs) to support seamless campaign execution • Analyze campaign performance and develop insights to optimize targeting, messaging, and channel effectiveness • Assist in the development of marketing plans, briefs, and campaign calendars aligned with growth objectives • Partner with Analytics and Finance teams to track KPIs (e.g., NAA, purchase volume, engagement, ROI) and report on performance trends • Coordinate with internal teams (Loyalty, Digital, Product, Merchandising) to support integrated campaign execution • Support management of external partners, including bank issuer and marketing agencies, ensuring timelines and deliverables are met • Contribute to test-and-learn initiatives, including A/B testing and offer optimization • Assist in the preparation of executive presentations, reporting, and business reviews You'll be successful if you have • Proven success driving acquisition, engagement, and revenue growth • Exceptional strategic thinking, communication, and influencing skills • Data-driven mindset with strong commercial acumen Required Qualifications/Experience • Bachelor’s degree • 2-5+ years experience in marketing strategy, co-brand credit cards, financial products, or related fields • Strong partnership management experience (banks, networks, and/or agencies) • Experience in international markets and product launches is preferred • Experience in the hospitality industry is a plus COMPANY OVERVIEW: Wyndham Hotels & Resorts is the world’s largest hotel franchising company by the number of properties with approximately 9,200 hotels across over 95 countries on six continents. Through our network of approximately 872,000 rooms appealing to the everyday traveler, Wyndham commands a leading presence in the hospitality industry. Headquartered in Parsippany, N.J. with offices around the world in London, Shanghai, Buenos Aires, Dubai and more, Wyndham employs more than 2,000 corporate team members worldwide who are dedicated to the Company’s mission of making hotel travel possible for all. Supporting thousands of franchisees and a growing global portfolio of 24 hotel brands—think household names like Wyndham, La Quinta, Ramada, Days Inn and Super 8—Wyndham team members are a widespread group of individuals with diverse interests and backgrounds. Our unique Count on Me culture, commitment to flexibility and core values of Integrity, Accountability, Inclusivity, Caring and Fun are just part of what continues to make Wyndham an award-winning best place to work. Job Location: Saint John, New Brunswick Employment Status: Full-time